Starbooked

Naoya Hiraoka (@708go), a Japanese creator from Japan, runs the 直家GO channel with about 71,400 subscribers and roughly 14,000 median views per video. He posts long current-affairs commentary about 50 times a month, with a cheerful, high-energy style and a sponsored rate of $150 to $250 per video.

Why brands book 直家GO

Japanese current-affairs channel with 14,000 median views per video

  • About 71,400 subscribers and 24 million lifetime views
  • Median of roughly 14,000 views per video across 50 uploads in 90 days
  • Affiliate links and an existing rice-product description placement
Best forfood and grocery productsJapanese book and print campaigns
Watch forContent is highly political and alarmist; many brands will want to screen topics first.

Brand fit report

Content

Topics, IAB taxonomy
News and Politics70%
Society20%
Health and Food10%
Formats
talking-head commentary, live streams, news reaction
Tone
energetic, sensational
Language
Japanese
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
20 to 50 minutes

Audience

Commercial intent30/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Engagement3.1%
Likes and comments per view on recent videos
Audience asks aboutwhat is the current news about the earthquake or disaster being discussedis this claim true or verifiedwhat will happen next in the story
Age
15%18-24
25%25-34
25%35-44
35%45+
Gender
40%women
60%men
Countries
🇯🇵 Japan95%
LanguagesJapanese 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
rice and food products
Affiliate links
Yes

Recent descriptions promote a rice seller's product in the video description, and the channel links an Amazon affiliate book series, but no sponsorship disclosures found in the last 50 videos.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicshigh

Recent titles such as 'Japanese Tsunami warning' and 'Japan Khan' feature alarmist political and disaster framing, which many brands will avoid.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube71k14k50
X–––
Instagram–––

Benchmark score: 69 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers25 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform14 / 20

Recent videos

Last three uploads, latest today.

基本的に明るく元氣をモットーに御視聴頂いた方へ勇氣やモチベーションを、ご提供差し上げます。 そんな乗りで勢いまでも載せて、時事情報を皆様へアゲアゲ氣分でお伝えしております。 直家GOメンバーシップへの御登録はこちらまで! https://www.youtube.com/channel/UCbJjp5w4eA8yYhfLBIwbDRQ/join メンバーシップ限定の激ヤバ動画はこちらまで! https://www.youtube.com/playlist?list=UUMObJjp5w4eA8yYhfLBIwbDRQ ★ ☆ ★ ☆ ★ ☆ ★ ☆ ★ ☆ ★ ☆ 直家GO Kindle出版シリーズ https://amzn.to/3WznqwO ☆ ★ ☆ ★ ☆ ★ ☆ ★ ☆ ★ ☆ ★ X(Twitter)【モシ・シャナ(平岡直家)】 https://twitter.com/lsLdLCOplBWviff ★ ☆ ★ ☆ ★ ☆ ★ ☆ ★ ☆ ★ ☆ Instagram【moshisyana】 https://www.instagram.com/moshisyana/ threads【moshisyana・平岡直家】 https://www.threads.net/@moshisyana ☆ ★ ☆ ★ ☆ ★ ☆ ★ ☆ ★ ☆ ★ 【直家GOの愉
直家GO's own profile description on YouTube

Are you 直家GO? Claim or remove this profile.

About 直家GO

直家GO is a Japanese YouTube channel run by Naoya Hiraoka, who posts under the handle @708go. The channel delivers long-form current-affairs commentary in an upbeat, high-energy style, often covering disasters, geopolitics and social issues. Estimates suggest its audience is mostly Japanese adults, with men slightly over-represented.

The channel has about 71,400 subscribers, roughly 2,430 uploads and a median of about 14,000 views per video. It uploads around 50 videos a month, mostly long videos of 20 to 50 minutes, and links to a membership, an Amazon book series and social profiles. Sponsorship activity is limited, with product placements appearing in descriptions rather than in on-camera integrations.

Brands considering this creator should expect a political, alarmist tone that suits some categories better than others. At a rate of $20 to $35 per 1,000 median views, compared with $10 to $30 CPM for paid ads, the channel is best suited to food and book campaigns targeting Japanese audiences.

Written from 直家GO's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. 直家GO can edit or remove this page at any time.

Questions about 直家GO

How much does Naoya Hiraoka charge for a sponsored video?

Based on the channel's median of about 14,000 views, a sponsored video typically costs $150 to $250 per video under the Starbooked rate formula, which applies $20 to $35 per 1,000 median views. Final pricing depends on the format and usage rights.

What does Naoya Hiraoka post about on YouTube?

The channel posts long current-affairs commentary covering disasters, geopolitics, economics and social issues in Japanese. Videos are usually 20 to 50 minutes and use an energetic, dramatic style with fast-paced news reactions and speculative analysis.

How do I contact Naoya Hiraoka for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check the creator's profile for availability and booking options.

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