小林まさる88チャンネル
Masaru Kobayashi (@小林まさる88チャンネル), a Japanese senior home cook based in Japan, posts cooking, hobby and family videos to about 16,400 subscribers with median views near 3,400. He uploads roughly once a month, and his rate is about $150 to $250 per video. His distinctive hook is an 88-year-old-turned-93 cook whose kitchen work is shared with his daughter-in-law.
Senior cook with warm, family-friendly recipes for Japanese home audiences
- Median views of about 3,400 across 108 uploads on 16,400 subscribers
- Sponsored video rate of $150 to $250 per video, roughly $20 to $35 CPM, versus $10 to $30 for paid ads
- Recent uploads show peaks above 8,000 views on food and challenge videos
Brand fit report
Content
- Formats
- recipe demonstration, challenge video, family vlog
- Tone
- warm, cheerful
- Language
- Japanese
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- 8 to 12 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Wholesome cooking and family content with no flagged titles.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 32 / 100
Public rule, same for everyone. How it works.
Recent videos
▶【 缶詰料理 前半】小林まさる９３歳 缶詰料理１０品作る《前半５品》 災害時の味方 缶詰アレンジ！！！ · 8.5k views
▶【 脳トレ ゲーム！】小林まさる９３歳 脳トレ ゲームに挑戦！ボケ防止になるか！？ 「だんご屋のひまつぶし」 「はぁっ · 8.2k views
▶【 おうちで回転寿司！】小林まさる９３歳 素敵なゲストに寿司を握ってもらい更に回転寿司も楽しんじゃう！ · 24k viewsLast three uploads, latest 21 days ago.
シニア料理家 小林まさる(８８歳) YouTube はじめます。 俺の年齢・末広がり・ハッピーハッピーにかけて『８８（はちはち）チャンネル』と名付けました。 生活・趣味・仕事・家族・料理・健康などの話を通し、見ている人が元気づけられ笑顔になれるようなチャンネルを目指します。 チャンネル登録をよろしくお願いいたします！ ●お問い合わせはこちら shop@try-suru.com ●オフィシャルサイト ひといき。（小林まさみ・小林まさる） https://masami-kobayashi.com ●オンラインショプ 台所用品と食「暮らしの仲間」Online Shop（まさる漬けを期間限定で販売中） https://try-suru.shop-pro.jp ●小林まさみ・小林まさる Instagram https://www.instagram.com/kobayashimasami.masaru/?hl=ja ●「暮らしの仲間」Online Shop Instagram https://www.instagram.com/kurashinonakama/?hl=ja ■小林まさる シニア料理家《プロフィール》 昭和８年、樺太生まれ（８８歳） 幼少期に戦争で生死をさまよい、その後、北海道に引き揚げて炭鉱に就職。 ドイツ赴任後、結婚・転職し、定年まで勤務する。 ７０
About 小林まさる88チャンネル
Masaru Kobayashi runs the Japanese YouTube channel @小林まさる88チャンネル, where he posts cooking, hobby and family videos. Per his official website masami-kobayashi.com, he is a senior home cook who began assisting his daughter-in-law, cookery teacher Masami Kobayashi, at age 70 and has since published cookbooks.
The channel has about 16,400 subscribers and roughly 3,400 median views per video. Viewers are likely Japanese adults, with estimates skewing toward middle-aged and older audiences; these shares are estimates, not platform data. Uploads are irregular, about 13 in the past year.
Brands seeking warm, recipe-led integrations with a Japanese home audience should consider him. His rate is about $150 to $250 per video, which works out to roughly $20 to $35 CPM, compared with $10 to $30 for paid ads.
Written from 小林まさる88チャンネル's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. 小林まさる88チャンネル can edit or remove this page at any time.
Questions about 小林まさる88チャンネル
How much does 小林まさる charge for a sponsored video?
Sponsored integrations are estimated at $150 to $250 per video based on median views of about 3,400 and a long-form CPM of $20 to $35. Rates are indicative and should be confirmed directly with the creator.
What does 小林まさる post about on YouTube?
He posts Japanese home cooking, canned-food and leftover recipes, challenge videos, and family vlogs. Many videos feature him cooking with a warm, cheerful style aimed at general viewers.
How do I contact 小林まさる for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.