Starbooked

Active Self Protection Podcast

Hosted by John Correia, Mike Willever

Active Self Protection Podcast, hosted by John Correia and Mike Willever, shares first-person accounts of life-or-death self defense encounters, with related firearms policy segments. The show has 407 episodes released about every 3.5 days, typically 38 minutes long. Estimated downloads are 5,000 to 25,000 per episode, implying a sponsorship rate of about $90 to $630 per host-read mid-roll.

Why brands sponsor Active Self Protection Podcast

Highly engaged true crime and self defense listeners with strong ratings

  • 541 Apple ratings averaging 4.9 stars signal a loyal, attentive audience.
  • 407 episodes released about every 3.5 days give a long, steady ad inventory.
  • Gear, training and personal safety brands fit naturally with the content.
Best forpersonal safety gearfirearm accessories and trainingoutdoor and tactical apparel
Watch forGraphic violence and firearms content will not suit family or general-audience brands.

Brand fit report

Content

Topics, IAB taxonomy
True Crime70%
Law20%
Sports10%
Formats
narrative, interview, solo monologue
Tone
serious, educational
Language
English
Production
Clean, edited audio
Typical length
35 to 45 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment65/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 50%: 541 Apple ratings places it in the 200 to 1,000 ratings band, with a popularity bucket of 9, a 407-episode back catalogue and no sponsor signals.
Audience asks aboutHow did a specific defender survive a violent encounter?What are the legal implications of using a firearm in self defense?Which defensive tools and training methods actually work?
Age
10%18-24
25%25-34
30%35-44
35%45+
Gender
25%women
75%men
Countries
🇺🇸 United States85%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed. The website sells apparel, seminars and gear, which is the show's own commerce rather than third-party sponsorship.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencehigh
Politicsmedium

Titles such as 'STABBED By A Gangbanger And Left For DEAD!' and 'Caught In The CROSSFIRE!' describe graphic violence, and the show covers firearms policy.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 55 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence14 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 6 days ago, a new one about every 4 days.

Active Self Protection exists to help good, sane, sober, moral, prudent people in all walks of life to more effectively protect themselves and their loved ones from criminal violence. On the ASP Podcast you will hear the true stories of life or death self defense encounters from the men and women that lived them. If you are interested in the Second Amendment, self defense and defensive firearms…
Active Self Protection Podcast's own show description from the podcast feed

Do you make Active Self Protection Podcast? Claim or remove this page.

About Active Self Protection Podcast

Active Self Protection Podcast is hosted by John Correia and Mike Willever. The show shares true stories of life-or-death self defense encounters from the people who lived them, along with segments on firearms policy, martial arts and less-lethal tools. The feed lists 407 episodes released about every 3.5 days, with a median length of about 38 minutes. Mike Willever's website bio describes him as a retired federal special agent, according to the show's website.

Apple Podcasts shows 541 ratings averaging 4.9 stars. Estimated downloads are 5,000 to 25,000 per episode, based on the ratings band and show size. No sponsors are visible in the feed, so the show's commercial use appears limited to its own store and seminars.

Brands in personal safety, firearm accessories and tactical apparel are likely fits. At an estimated $90 to $630 per host-read mid-roll, a sponsorship buys reach among an engaged self defense audience. The estimate comes from Starbooked's audience model, not from published download data.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Active Self Protection Podcast can edit or remove this page at any time.

Questions about Active Self Protection Podcast

How much does Active Self Protection Podcast charge for a podcast sponsorship?

Estimated rates are about $90 to $630 per host-read mid-roll ad, based on an estimated 5,000 to 25,000 downloads per episode. Exact pricing depends on the show's current terms.

What is Active Self Protection Podcast about?

The show features true first-person accounts of self defense encounters, plus discussion of firearms policy, martial arts and less-lethal tools for personal safety.

How do I contact Active Self Protection Podcast about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked.

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