Starbooked

ADMJ TV

@admjtv_official · JP · JA

ADMJ TV, the YouTube channel of Japanese leather bag and wallet brand A.D.M.J. (handle @admjtv_official), based in Tokyo, Japan, publishes Japanese-language videos on bag collections, styling and store events. The channel has about 4,000 subscribers and median views near 2,800. It uploads roughly once a week, and a rate range applies per video.

Why brands book ADMJ

Japanese leather bag channel with a loyal, fashion-minded audience

  • Median views of about 2,800 per video across the last 30 uploads
  • Roughly 4,000 subscribers and 1,400 total videos since 2018
  • Product showcases and store events drive direct-to-shop traffic in Japan
Best forhandbag and accessory launchesJapan retail store events
Watch forAudience is almost entirely Japanese-speaking and concentrated in Japan; confirm market fit before booking.

Brand fit report

Content

Topics, IAB taxonomy
Fashion70%
Shopping20%
Lifestyle10%
Formats
product showcase videos, store event announcements, YouTube Shorts product clips
Tone
polished, informative
Language
Japanese
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
8 to 20 minutes, with Shorts under 60 seconds

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement0.5%
Likes and comments per view on recent videos
Audience asks aboutwhich bag suits everyday usehow to care for leather and fabric bagswhich collection items are in stock or on sale
Age
10%18-24
30%25-34
35%35-44
25%45+
Gender
85%women
15%men
Countries
🇯🇵 Japan95%
Other5%
LanguagesJapanese 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
handbags, wallets, leather goods
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes its own brand products and store events.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is product and store focused with no flagged themes in the recent titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube4k2.8k30
X–––
Instagram–––

Benchmark score: 81 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 1 days ago.

私たちのハッピーは、A.D.M.J.を持った方々が、ハッピーになること。 東京からハッピーが、世界中に広がることです。 Our Happiness is making people through A.D.M.J. and spreading this happiness around the world. ◆Brand Concept◆ 『10年先のベーシック』 変わらないものへの価値。もう変わる必要がないほど完璧にして、普遍的で魅力的。 だからこそ、変わらないもの。ただし、【変えないこと】だけにこだわるのではなく、何を変え、何を変えないかを見極め、進化しているのが、ADMJのベーシックです。だからこそ、遠くからも見ても優雅で美しい佇まい、それが、ADMJの証です。 ◆SNSはこちら◆ 【公式FACE BOOK】 https://www.facebook.com/ADMJ.official 【公式Instagram】 https://www.instagram.com/admjofficial_bag/?hl=ja 【広報(プレス)Instagram】 https://www.instagram.com/admj_press/?hl=ja 【広報(プレス)Twitter】 https://twitter.com/ADMJ_PRESS
ADMJ TV's own profile description on YouTube

Are you ADMJ TV? Claim or remove this profile.

About ADMJ TV

ADMJ TV is the YouTube channel of A.D.M.J., a Japanese leather bag and wallet brand. The channel posts Japanese-language videos featuring product collections, styling ideas, bag organization tips and announcements for store events and online sales. Uploads run about once a week in longer form, with frequent YouTube Shorts clips for product highlights. Most videos appear to be produced in-house with a mid-level production style and an on-camera presenter.

The channel has about 4,000 subscribers and a median of roughly 2,800 views per video, so its viewers are likely a small, fashion-minded group in Japan, mostly women aged 25 to 44. These figures are estimates based on channel metrics. The channel currently carries no sponsorships and promotes the brand's own products.

Brands that sell handbags, wallets or leather goods to Japanese shoppers may find this channel useful for product launches. Based on the metrics, a sponsored video would cost about $100 to $250 per video on the rate rule (long-form, $20 to $35 CPM on median views), which is a CPM comparable to paid ads at $10 to $30 CPM, though with a smaller reach.

Written from ADMJ TV's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. ADMJ TV can edit or remove this page at any time.

Questions about ADMJ

How much does ADMJ TV charge for a sponsored video?

Based on its median of roughly 2,800 views, a sponsored video would be about $100 to $250 per video at $20 to $35 per 1,000 median views, with a $150 to $250 minimum. The rate is an estimate for planning, not a published price.

What does ADMJ TV post about on YouTube?

ADMJ TV posts Japanese-language videos about A.D.M.J. leather bags, wallets and fabric goods, including new collection previews, bag styling, bag organization tips and announcements for store and online sales. It also runs short product clips on YouTube Shorts.

How do I contact ADMJ TV for a brand deal?

Contact details unlock on Starbooked for $0.80. The channel is not currently boosted, so it cannot be booked directly through Starbooked, but you can request contact details to reach out.

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