Agency Mavericks
Troy Dean (@agencymavericks), based in Australia, teaches digital agency owners to grow recurring revenue and build systems that run without the founder. The channel has about 12,200 subscribers and a median of 218 views per video, with roughly one upload a week and a sponsorship rate of $150 to $250 per video. Its most distinctive feature is a steady stream of AI-agency tutorials.
Reach agency owners already buying AI tools for their businesses.
- Median of 218 views per video is modest, but the top video reached 2,066 views.
- Upload pace of about 50 videos per year keeps the channel active.
- Estimated rate of $150 to $250 per video is low, about $20 to $35 CPM at the floor-adjusted level.
Brand fit report
Content
- Formats
- talking-head explainer, interview podcast episode, short-form tip
- Tone
- instructional, direct
- Language
- English
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- under 60 seconds for Shorts, 15 to 60 minutes for long-form episodes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- agency software and AI tools (promoted via Viktor and E2M Solutions mentions)
- Affiliate links
- Yes
The video titled 'Free Up Time for AI Innovation with E2M Solutions!' promotes a named service, and metrics flag affiliate activity, but brands_detected is empty and the dossier shows no formal disclosure.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
No flagged content in the last 30 titles or descriptions; the content is business and technology instruction.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 28 / 100
Public rule, same for everyone. How it works.
Recent videos
▶How to Double Revenue by Charging for Discovery · 215 views
▶My AI builds the sales blueprint before the call · 1.2k views
▶How a Video Agency Went From $1M to $2.5M (with Darren Rayne · 29 viewsLast three uploads, latest 2 days ago.
For digital agency owners grow to $1M+ in recurring revenue without becoming the bottleneck. Since 2011, Agency Mavericks has mentored 4,500+ agencies across 30+ countries, helping them build predictable sales, productised services, scalable delivery systems, and teams that can operate without the founder doing everything. To find out about working together, 1. Follow us on instagram (https://www.instagram.com/agencymavericks) 2. Send me the message MAVERICK, and I’ll send you all the details On this channel you’ll learn how to: • Get better clients (without relying on referrals) • Produc
About Agency Mavericks
Agency Mavericks is a YouTube channel run by Troy Dean, an Australian founder who teaches digital agency owners how to grow to $1 million in recurring revenue. The channel posts instructional videos, interview episodes and short tips, with a strong focus on using AI tools inside agencies. Roughly 12,200 subscribers follow the channel, and the median video reaches about 218 views.
The audience is likely made up of agency owners and operators, estimated from channel content rather than verified demographics. Most viewers appear to be English-speaking, and many are considering new software or service providers. The channel also includes promotional content for agency tools and services.
The channel can be booked for sponsored videos at a rate of $150 to $250 per video, which works out to roughly $20 to $35 CPM at the floor-adjusted level, compared with $10 to $30 CPM typical for paid ads. Brands selling AI or agency software to small agency owners should consider it.
Written from Agency Mavericks's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Agency Mavericks can edit or remove this page at any time.
Questions about Agency
How much does Troy Dean charge for a sponsored video?
Based on the channel's median views and long-form rate, a sponsored video is estimated at $150 to $250. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.
What does Agency Mavericks post about on YouTube?
The channel covers growing digital agencies, productised services, sales systems, and how agency owners can use AI tools. It publishes talking-head tips, interview episodes and short explainers for agency founders.
How do I contact Agency Mavericks for a brand deal?
The channel description directs prospects to Instagram and asks for a message. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.
Similar creators
YouTube and other creators in digital agency growth, ranked by score.
| Creator | Niches | Followers | Median views | Rate | Score |
|---|---|---|---|---|---|
Jason Swenk@jasonswenk · US | agency growthagency sales | 11k | 239 | $150–250 | 11 |
Fivos Radis@thefivosradis · US | ai lead generationvoice ai agents | 2.7k | 61 | $150–250 | 11 |