Alex Gilbert (@alexgilbert) is a New Zealand creator who shares his life as a Russian-New Zealand adoptee and produces the series An Adoption Story. The channel has about 48,600 subscribers, 387 videos and a median of roughly 1,850 views per video. It uploads about 33 videos a year. Estimated sponsored integration rate: $150 to $250 per video.
Sensitive, family-centered storytelling with a deeply engaged niche audience
- Story episodes such as Daniela's Return to Romania reached 150,448 views
- Median of about 1,850 views per video suggests a modest but steady base
- Strong comment engagement on emotional story episodes
Brand fit report
Content
- Formats
- long-form personal vlog, documentary-style story episodes, short updates
- Tone
- personal, earnest
- Language
- English
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- 4 to 8 minutes for story episodes, under 60 seconds for Shorts
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Story episodes deal with emotional subjects such as orphanage life and family separation, but no profanity or explicit material is flagged in the recent titles.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 25 / 100
Public rule, same for everyone. How it works.
Recent videos
▶The Pieces of Phoebe's Adoption Story | An Adoption Story · 750 views
▶An Adoption Story: Phoebe's Search for Her Birth Mother and · 3 views
▶The Latest with My Birth Parents in Russia · 9.4k viewsLast three uploads, latest 1 days ago.
Welcome to my channel! I’m a Russian-New Zealand adoptee, adopted at the age of two from Arkhangelsk, Russia, and raised in New Zealand. Here, I share my personal journey as an adoptee, from growing up in New Zealand to reconnecting with my roots and birth family in Russia, while also exploring my extended family links to Ukraine and Kazakhstan. I’m also the creator and producer of An Adoption Story, a series sharing the journeys, experiences, and voices of adoptees from around the world, and the founder of I’m Adopted, a peer-to-peer adoptee community established in 2015. This channel is w
About Alex Gilbert
Alex Gilbert (@alexgilbert) is a New Zealand creator who posts personal and documentary-style content about his life as an adoptee from Arkhangelsk, Russia. Videos cover reunions with birth family, orphanage history and the episodes of his series An Adoption Story, which features adoptees from around the world. Uploads run at about 33 per year, with mid-length story episodes and occasional short updates.
The channel's audience is an estimate, but it appears to be adults interested in adoption, birth family searches and family history, with viewers in New Zealand, the United States, the United Kingdom and Australia. Story episodes can draw well above the channel median, while typical videos sit near 1,850 views. Based on the channel's median views, a sponsored integration is estimated at $150 to $250 per video, which works out to a CPM of $20 to $35 per 1,000 views. That compares with typical paid ad CPMs of $10 to $30.
Brands in adoption, family history and genealogy services, or family-focused nonprofits, may find this creator a fit for a respectful, story-led integration.
Written from Alex Gilbert's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Alex Gilbert can edit or remove this page at any time.
Questions about Alex
How much does Alex Gilbert charge for a sponsored video?
Based on the channel's median of about 1,850 views, an estimated sponsored integration costs $150 to $250 per video. That is a CPM of $20 to $35 per 1,000 views. Rates are estimates and may differ by format. Contact details unlock on Starbooked for $0.80.
What does Alex Gilbert post about on YouTube?
Alex Gilbert posts about his life as a Russian-New Zealand adoptee, including reunions with his birth family in Russia. He also produces An Adoption Story, a series that shares the experiences of adoptees from around the world. Uploads come roughly every week or two.
How do I contact Alex Gilbert for a brand deal?
Contact details for Alex Gilbert unlock on Starbooked for $0.80. Creators who are boosted on Starbooked can also be booked through the platform directly.