Allstate (@allstate), a US insurance brand channel with about 100,000 subscribers and 786 videos, posts roadside service tips, insurance ads and brand spots. Median views sit near 1,450 with occasional ad spots exceeding 100 million views. Uploads run about 16 per quarter. Sponsored integration rate: $20 to $35 per 1,000 median views for long-form, or $4 to $8 per 1,000 for Shorts-heavy output.
Corporate insurance channel with ad spots reaching 400 million views
- Median video views about 1,450 across 786 uploads
- Recent spots such as 'Accident Forgiveness :15' exceeded 329 million views
- Roughly 16 uploads in the last 90 days
Brand fit report
Content
- Formats
- short ad spots, how-to tutorials, short tip videos
- Tone
- professional, instructive
- Language
- English
- On camera
- Yes, talking head
- Production
- Studio quality
- Typical length
- under 60 seconds
Audience
Commercial
- Brands seen
- Allstate
- Categories promoted
- auto insurance, homeowners insurance
- Affiliate links
- Yes
Recent ad spots such as 'Allstate Check First Swim Meet :15' push quotes and Allstate coverage, and the channel is the brand's own account.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content is brand advertising and roadside service training with no flagged material; 'Mayhem Tree Branch :30' is a comedic ad with mild peril.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 100k | 1.5k | 16 |
Benchmark score: 38 / 100
Public rule, same for everyone. How it works.
Recent videos
▶The Allstate Digital Dispatch Tool You May Be Missing · 645 views
▶Mercedes-Benz tire change - use the correct lug bolts for sp · 688 views
▶Photos that can protect you, jump starts and fuel delivery · 581 viewsLast three uploads, latest 5 days ago.
At Allstate, we're advocates for the good life. For us, that means making great protection simple — so you can focus on the future without second-guessing and sidestepping. That way, you can achieve more, and worry less. Subscribe to our channel to get the latest on innovation, insurance, advocacy, and empowerment, from the GoodHands® brand. Allstate.com Allstatecorporation.com
About Allstate
Allstate (@allstate) is the official YouTube channel of the US insurance company, with about 100,000 subscribers and 786 videos. The channel mixes short national advertising spots, such as the Accident Forgiveness and Mayhem campaigns, with roadside service tutorials aimed at tow and fleet operators. Recent uploads cover jump-start procedures, hybrid vehicle precautions and photo documentation practices.
Viewers are most likely United States adults comparing car and home insurance, along with roadside professionals. Audience figures are estimates, not platform data. Median views are low at about 1,450, but a few ad spots exceed 100 million views, so reach depends heavily on which campaign runs.
Brands seeking sponsorship from a corporate insurance channel should expect direct brand negotiation rather than micro creator pricing. Rate guidance for comparable long-form channels is $20 to $35 per 1,000 median views, roughly $30 to $50 CPM, compared with typical paid ad CPMs of $10 to $30.
Written from Allstate's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Allstate can edit or remove this page at any time.
Questions about Allstate
How much does Allstate charge for a sponsored video?
Allstate is a corporate brand channel and does not list creator rates. Using the Starbooked rate rule for long-form channels, the estimate is $20 to $35 per 1,000 median views, about $30 to $50 per video at roughly 1,450 median views. Actual pricing depends on the brand's own campaign budget.
What does Allstate post about on YouTube?
Allstate posts short insurance advertising spots, including Accident Forgiveness and Mayhem campaigns, along with roadside service training videos. The training content covers jump-start safety, hybrid vehicle precautions, photo documentation and fleet practices. Most uploads are under a minute.
How do I contact Allstate for a brand deal?
Contact details unlock on Starbooked for $0.80. Allstate is a corporate brand rather than a boosted independent creator, so partnership requests typically go through its marketing team rather than direct creator booking through Starbooked.
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