Starbooked

Al Roker Entertainment

@alrokerentertainment · US · EN

Al Roker Entertainment (@alrokerentertainment), a US production company, makes unscripted television, documentaries and branded storytelling. The channel has about 4,400 subscribers and a median of 481 views per video. It uploads roughly 20 videos a year, and a sponsored integration is typically $150 to $250 per video.

Why brands book Al

Premiere-driven documentary channel with high-stakes, family-friendly storytelling

  • About 4,400 subscribers and 20 uploads in the past 365 days
  • Median of 481 views, with a top full episode reaching 7,856 views
  • Shorts make up 38 percent of uploads, offering cheap extra reach
Best forcause marketingoutdoor and safety brandsdocumentary sponsorships
Watch forMedian views are low and recent uploads have had little traction; test with a small integration first.

Brand fit report

Content

Topics, IAB taxonomy
Entertainment55%
Television Program25%
Society20%
Formats
full-length episodes, YouTube Shorts, trailers
Tone
earnest, informative
Language
English
On camera
No, voiceover and b-roll
Production
Studio quality
Typical length
8 to 12 minutes for shorts-led uploads; full episodes run about 43 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 30 comments
Engagement0.4%
Likes and comments per view on recent videos
Audience asks abouthow the Coast Guard rescues are filmedwhere to stream full episodeswhen new premieres air
Age
10%18-24
25%25-34
25%35-44
40%45+
Gender
50%women
50%men
Countries
🇺🇸 United States85%
LanguagesEnglish 100%

Commercial

8%of the last 50 videos were sponsored
Ad readseparate sponsor segment
Brands seen
Fight For Children
Categories promoted
charity and nonprofit
Affiliate links
Yes

Shorts titled 'Who Helps Communities Rebuild After Severe Weather? #shorts' spotlight The Home Depot Foundation's work, a sponsored social impact segment.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugsmedium
Violencemedium
Politicslow

Family friendly
'Coast Guard Florida: Welcome to Florida' references elite teams tracking down high-speed drug smugglers, and rescues involve sinking ships and fire at sea.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube4.4k4810

Benchmark score: 15 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers14 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 96 days ago.

Al Roker Entertainment creates television, documentaries, digital series, specials, and branded storytelling that spotlight resilience, adventure, community, culture, and the people making a difference every day. Led by Al Roker, ARE brings warmth, curiosity, credibility, and heart to stories that entertain, inform, and leave audiences feeling a little more hopeful about the world. On this channel, you’ll find real-life stories with high stakes and big heart, from Coast Guard rescues and powerful documentaries to lifestyle content, special events, archive favorites, and exclusive behind-the-
Al Roker Entertainment's own profile description on YouTube

Are you Al Roker Entertainment? Claim or remove this profile.

About Al Roker Entertainment

Al Roker Entertainment, the production company led by weather personality Al Roker, makes unscripted television, documentaries and branded storytelling. The channel's content centers on real-life stories, including Coast Guard rescue series, social impact spotlights, and archive favorites. Its most common format is full-length episodes paired with short clips that tease upcoming premieres.

The channel has about 4,400 subscribers and a median of 481 views per video, with 20 uploads in the past year. Its audience skews toward adults in the United States who follow Roker's television work and documentary-style rescue stories. These figures are estimates based on channel metrics and content, not verified demographics.

Al Roker Entertainment has produced branded work, including a Home Depot Foundation social impact spotlight and sponsored charity mentions. Based on the channel's metrics, a sponsored integration typically costs $150 to $250 per video, which works out to a CPM of $20 to $35 per 1,000 views. That compares with paid ad CPMs of $10 to $30. Brands in cause marketing, outdoor safety, or documentary-aligned categories should consider this channel.

Written from Al Roker Entertainment's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Al Roker Entertainment can edit or remove this page at any time.

Questions about Al

How much does Al Roker Entertainment charge for a sponsored video?

Based on the channel's median views of 481 and its long-form format, a sponsored integration typically falls between $150 and $250 per video. That equals a CPM of $20 to $35 per 1,000 views. Final pricing depends on the format and the scope of the integration.

What does Al Roker Entertainment post about on YouTube?

The channel posts unscripted television, documentaries, and branded social impact stories. Its most visible series follow Coast Guard crews on rescue missions. It also publishes Shorts teasers, behind-the-scenes clips, and archive favorites from the production company's catalog.

How do I contact Al Roker Entertainment for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, so you can check availability and start a brand conversation from the platform.