Starbooked

Anndy Lian (@anndylian), based in Singapore, makes long-form and Shorts commentary on crypto, blockchain and Web4, drawing on his work as a book author, investor and advisor. The channel has about 21,100 subscribers and a median of 48 views per video, posting roughly 9 videos per 90 days. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book Anndy

Crypto and Web4 interview audience with conference-level credibility

  • About 21,100 subscribers, with a median of 48 views per video.
  • Roughly 9 uploads in the last 90 days, including recurring interviews.
  • Estimated sponsored rate of $150 to $250 per video, a CPM of $20 to $35 per 1,000 views on long-form.
Best forfintech and crypto exchange awarenessB2B technology and AI education
Watch forMedian views are low relative to subscriber count, so reach per video is limited.

Brand fit report

Content

Topics, IAB taxonomy
Business and Finance45%
Technology and Computing35%
Books and Literature10%
News and Politics10%
Formats
interview clips, panel recordings, short commentary, conference talks
Tone
analytical, earnest
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
8 to 12 minutes for interviews, under 60 seconds for Shorts

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Engagement1.5%
Likes and comments per view on recent videos
Audience asks aboutwhether Web4 is a real successor to Web3where Bitcoin and crypto markets are headinghow to evaluate crypto projects and communities
Age
10%18-24
35%25-34
35%35-44
20%45+
Gender
25%women
75%men
Countries
🇸🇬 Singapore20%
🇺🇸 United States20%
Hong Kong10%
🇰🇷 South Korea10%
LanguagesEnglish 95%Other 5%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is interviews and panel talks on blockchain and markets with no flagged material in recent titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube21k489
X–––

Benchmark score: 14 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers0 / 50
Activity Uploads in the last 90 days9 / 30
Reach Followers on the main platform4 / 20

Recent videos

Last three uploads, latest 6 days ago.

Anndy Lian is an all-rounded business strategist in Asia. He has provided advisory across a variety of industries for local, international, public listed companies and governments. He is an early blockchain adopter and experienced serial entrepreneur, best selling book author, investor, board member and keynote speaker. Find out more about Anndy at https://www.anndy.com or connect with him at https://twitter.com/anndylian.
Anndy Lian's own profile description on YouTube

Are you Anndy Lian? Claim or remove this profile.

About Anndy Lian

Anndy Lian's YouTube channel publishes interviews, panel recordings and short commentary on blockchain, crypto markets and his Web4 thesis. According to his website anndy.com, he is an inter-governmental blockchain adviser, book author and investor based in Singapore, with former roles including advisory positions at Bybit and Hyundai DAC Technology. Much of the content is recorded at conferences and on partner podcasts, and uploads come in bursts rather than on a fixed schedule.

The audience is estimated to be mostly English-speaking, skewing toward crypto-literate professionals aged 25 to 44, though this is an estimate from content type rather than measured data. Median views are 48 per video, so reach is modest despite the subscriber base.

Brands booking a sponsored integration can expect roughly $150 to $250 per video, which works out to a CPM of $20 to $35 per 1,000 views on long-form content. Paid ads typically run at a $10 to $30 CPM, so this placement costs more per thousand views and suits brands wanting credible B2B or crypto-adjacent endorsement.

Written from Anndy Lian's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Anndy Lian can edit or remove this page at any time.

Questions about Anndy

How much does Anndy Lian charge for a sponsored video?

Based on the channel's median of 48 views per long-form video, the estimated rate is $150 to $250 per video, which is a CPM of $20 to $35. The exact quote depends on format and deliverables. Contact details unlock on Starbooked for $0.80.

What does Anndy Lian post about on YouTube?

He posts interviews, conference panel recordings and short commentary on blockchain, cryptocurrency markets, AI and his Web4 book. Titles often reference events such as Bitcoin Asia and Binance programs. Most videos are between 8 and 12 minutes, with Shorts under a minute.

How do I contact Anndy Lian for a brand deal?

His website is anndy.com, which has a contact form. Full contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked directly.

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