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АКТУАЛЬНА ПРАВДА

@apravda · UA · UK

АКТУАЛЬНА ПРАВДА (@apravda), a Ukrainian news media outlet founded in 2010 and based in Kyiv, Ukraine, publishes short news clips and reporting on its YouTube channel with about 82,400 subscribers and a median of roughly 1,900 views per video. It uploads about 50 videos per month, mostly vertical Shorts under 60 seconds. Rates are about $150 to $250 per sponsored video. Brand work is limited, with no sponsorships detected.

Why brands book АКТУАЛЬНА

Large Ukrainian news audience reached through daily short clips

  • About 82,400 subscribers and a median of 1,898 views per video across 50 uploads in 90 days
  • Roughly 92% of uploads are Shorts, averaging about 30 seconds
  • Engagement rate of about 3.9% with a like rate of 3.5%
Best forregional awareness in Ukrainenews-adjacent brand messaging
Watch forContent is highly political and violent, so most brands will need careful placement review.

Brand fit report

Content

Topics, IAB taxonomy
News and Politics70%
Society30%
Formats
vertical news clips, eyewitness footage clips, short commentary videos
Tone
urgent, sensational
Language
UK
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
under 60 seconds

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment45/100
Positive share of 50 comments
Engagement3.9%
Likes and comments per view on recent videos
Audience asks aboutwhat happened in the reported incidentwhether the footage is verifiedhow the events affect Ukrainians
Age
20%18-24
30%25-34
25%35-44
25%45+
Gender
45%women
55%men
Countries
Ukraine85%
Poland5%
🇩🇪 Germany5%
🇺🇸 United States5%
LanguagesUkrainian 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencehigh
Politicshigh

Titles such as "Прикордонники намагалися забити українця веслом" and "ТЦК разом із поліцією накинулися на українця" report physical violence and military mobilization disputes, and political content is central to the channel.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube82k1.9k50

Benchmark score: 49 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers3 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform16 / 20

Recent videos

Last three uploads, latest today.

Медіа "АКТУАЛЬНА ПРАВДА"®. Засноване у 2010 році. Думка авторів публікацій може не співпадати з точкою зору видавця. Редакція та журналісти не несуть відповідальності за оціночні судження. Свідоцтво про державну реєстрацію як суб'єкта інформаційної діяльності: серія КВ № 349-211ПР Міністерства юстиції України. Використання матеріалів сайту виключно за умови посилання на Актуальна Правда®. Відповідно до чинного законодавства, оціночні судження не підлягають спростуванню. Телефон редакції: +38 (044) 362 90 11. Електронна пошта редакції: info@apravda.com. Юридична адреса: Україна, місто Київ, вул
АКТУАЛЬНА ПРАВДА's own profile description on YouTube

Are you АКТУАЛЬНА ПРАВДА? Claim or remove this profile.

About АКТУАЛЬНА ПРАВДА

АКТУАЛЬНА ПРАВДА (@apravda) is a Ukrainian news media brand founded in 2010 and based in Kyiv. Its YouTube channel publishes very short news clips, mostly vertical videos under a minute, with a median of about 1,900 views per video and roughly 50 uploads in the last 90 days. The clips cover current events in Ukraine, including reports on mobilization, border incidents and crime, with a strong focus on politics.

The audience is estimated to be mainly Ukrainian-speaking adults in Ukraine, with a smaller diaspora share. These figures are estimates based on channel data, not audited statistics. The channel shows no sponsorships in its recent uploads and little commercial intent in comments.

Brands that want to reach Ukrainian news consumers may find value here, but the political and violent subject matter makes this channel suitable mainly for campaigns with broad brand-safety tolerance. At about $150 to $250 per sponsored video, the rate is based on the Shorts rule of $4 to $8 per 1,000 median views, which is a CPM of $4 to $8 per 1,000 views, below the $10 to $30 typical for paid ads.

Written from АКТУАЛЬНА ПРАВДА's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. АКТУАЛЬНА ПРАВДА can edit or remove this page at any time.

Questions about АКТУАЛЬНА

How much does АКТУАЛЬНА ПРАВДА charge for a sponsored video?

Based on a median of about 1,900 views and a Shorts-heavy channel, a sponsored video is estimated at $150 to $250. This is a rate estimate from channel data, not a published price list, so confirm terms directly with the channel.

What does АКТУАЛЬНА ПРАВДА post about on YouTube?

The channel posts very short Ukrainian news clips, mostly under a minute, covering politics, mobilization, crime, and daily events. Most uploads are vertical videos filmed in the field, often from user footage.

How do I contact АКТУАЛЬНА ПРАВДА for a brand deal?

The channel lists an editorial email in its description. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

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