Starbooked

Atleta de Fim de Semana

@atletadefimdesemana · BR · PT

Atleta de Fim de Semana (@atletadefimdesemana), a Brazilian channel run by amateur athlete Renata Carelli, posts sports adventures and personal challenges, from street running to sailing. With about 17,200 subscribers and a median of roughly 1,400 views per video, it uploads about 30 videos a year, mostly Shorts. Sponsored rate: $150 to $250 per video.

Why brands book Atleta

Authentic amateur athlete reaching engaged Brazilian sports and outdoor viewers

  • Median of 1,411 views per video across 83 uploads, with a 9,412 view 90th percentile
  • Shorts make up 74% of uploads, suited to quick product demos
  • Recent sailing vlog reached 69,996 views, showing strong interest in outdoor lifestyle
Best foroutdoor and sports gearlifestyle and wellness products
Watch forMedian views are low and sponsorship history is thin, so results will depend heavily on the video format.

Brand fit report

Content

Topics, IAB taxonomy
Sports45%
Travel25%
Lifestyle20%
Hobbies & Interests10%
Formats
Shorts, vlog, personal reflection, event coverage
Tone
personal, candid
Language
Portuguese
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 60 seconds for Shorts, 15 to 25 minutes for vlogs

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 30 comments
Engagement0.7%
Likes and comments per view on recent videos
Audience asks abouthow to start sailing or other amateur sportshow to sleep and live aboard a sailboatwhat the Paraty Sail Festival is like
Age
15%18-24
40%25-34
30%35-44
15%45+
Gender
60%women
40%men
Countries
🇧🇷 Brazil95%
🇵🇹 Portugal2%
Other3%
LanguagesPortuguese 95%Other 5%

Commercial

0%of the last 50 videos were sponsored
Ad readseparate sponsor segment
Brands seen
O Boticário
Categories promoted
personal care and fragrance
Affiliate links
No

The video 'Perdi o olfato aos 21 anos, mas guardei esta memória' describes a paid collaboration with O Boticário.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
'Quando o ego masculino não aguenta um "não" em um espaço público' takes a social stance on gender conduct, which is mildly political in tone.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube17k1.4k5

Benchmark score: 19 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers10 / 50
Activity Uploads in the last 90 days5 / 30
Reach Followers on the main platform3 / 20

Recent videos

Last three uploads, latest 11 days ago.

Bem-vindo ao canal Atleta de Fim de Semana! Se você é apaixonada ou apaixonado por esportes, provas e desafios, este é o lugar certo para você. Aqui, você encontrará aventuras esportivas narradas pela perspectiva de uma atleta amadora apaixonada por adrenalina e aventura. Sobre o canal: Fugindo do mundo coorporativo aos fins de semana, por aqui eu compartilho minhas experiências pessoais enquanto me aventuro em diversas modalidades esportivas, desafios e competições, tudo isso de maneira amadora e descontraída. Você poderá acompanhar desde corridas de rua até tentativas de superar limites e
Atleta de Fim de Semana's own profile description on YouTube

Are you Atleta de Fim de Semana? Claim or remove this profile.

About Atleta de Fim de Semana

Atleta de Fim de Semana is a Brazilian YouTube channel run by Renata Carelli, an amateur athlete who documents weekend sports and adventure from a personal perspective. Her posts cover street running, sailing regattas, cycling, and endurance challenges, mostly filmed herself on a phone or action camera. Per her channel description, she is a corporate professional who spends weekends on sports, and her website describes the same amateur athlete identity.

The channel has about 17,200 subscribers and 83 videos. Its median video draws about 1,400 views, and its best videos reach tens of thousands, including a 70,000 view vlog about sleeping alone on a sailboat. Viewers are estimated to be mostly Brazilian adults in their late twenties to forties, interested in sailing, running and an active lifestyle. Renata has done at least one paid spot for O Boticário, a fragrance brand.

Sponsored integrations are estimated at $150 to $250 per video, which works out to roughly $20 to $35 CPM on median views, compared with $10 to $30 CPM typical for paid ads. Best suited to outdoor, sports and lifestyle brands that want a relatable amateur voice in Brazil.

Written from Atleta de Fim de Semana's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Atleta de Fim de Semana can edit or remove this page at any time.

Questions about Atleta

How much does Renata Carelli charge for a sponsored video?

Based on Atleta de Fim de Semana's median of about 1,400 views, a sponsored video is estimated at $150 to $250 per video. This is an estimate from public channel data, not a published rate card, so confirm pricing directly with the creator.

What does Renata Carelli post about on YouTube?

Renata Carelli posts about amateur sports and adventure, including street running, sailing regattas, cycling and personal challenges. Her content mixes short Shorts clips with longer vlogs filmed from her own perspective, often about her weekend athletic life.

How do I contact Renata Carelli for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check the profile for booking options.

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