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Awa Ly (@awalymusic) is a French folk-soul singer based in France, with roughly 6,800 subscribers and a median of about 350 views per video. She posts music videos, live sessions and album making-of clips, about 17 uploads a year. Sponsored integration rate: $150 to $250 per video, about $20 to $35 per 1,000 median views.

Why brands book Awa

Album-promotion reach for a French folk-soul singer with a loyal listener base

  • Median of 350 views per video, with the top official video reaching about 52,000 views
  • Roughly 17 uploads in the past year, mostly live sessions and album content
  • Sponsored rate of $150 to $250 per video, or about $20 to $35 CPM, versus $10 to $30 typical for paid ads
Best formusic-adjacent brandsinstrument and audio gearcultural events and festival promotion
Watch forLow median views mean reach is modest; the channel suits niche campaigns more than mass awareness.

Brand fit report

Content

Topics, IAB taxonomy
Music70%
Independent Music20%
Jazz10%
Formats
live performance videos, official music videos, album making-of, YouTube Shorts
Tone
intimate, contemplative
Language
French
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
1 to 4 minutes, with occasional full album uploads

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Engagement2.1%
Likes and comments per view on recent videos
Audience asks aboutwhere to stream or buy the album Essence and Elementstour and concert datesthe musicians and production credits on live versions
Age
15%18-24
35%25-34
30%35-44
20%45+
Gender
60%women
40%men
Countries
🇫🇷 France45%
Senegal10%
🇮🇹 Italy8%
LanguagesFrench 55%English 45%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Music videos and live sessions with no flagged content in titles or descriptions.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube6.8k3500

Benchmark score: 8 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers6 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 152 days ago.

A folk-soul singer with a captivating voice, Awa Ly is just like her music: on a perpetual journey. After the highly acclaimed Five And a Feather (2016) and Safe And Sound (2020), she has released her third album: Essence And Elements (May 2025). _ Chanteuse folk-soul à la voix captivante, Awa Ly est à l’image de sa musique : en voyage perpétuel. Après les très remarqués Five And a Feather (2016) et Safe And Sound (2020), elle a sorti son troisième album: Essence And Eléments (mai 2025). _ contact booking : Dionysiac Tour - priscilladtour@gmail.com contact management : Rising Bird Music -
Awa Ly's own profile description on YouTube

Are you Awa Ly? Claim or remove this profile.

About Awa Ly

Awa Ly is a French folk-soul singer whose YouTube channel, @awalymusic, has about 6,800 subscribers and roughly 1.9 million lifetime views. The channel posts official music videos, live versions of songs, Shorts and album making-of clips, with around 17 uploads over the past year. Her three albums, including Essence and Elements released in May 2025, are the core of the content, according to the channel's description.

The typical viewer is estimated to be a French-speaking adult aged 25 to 44, with a share of English-speaking listeners. Most engagement is on official video premieres and album-related uploads, while live sessions draw smaller but steady audiences. These audience figures are estimates based on channel metrics, not verified analytics.

Brands in music equipment, cultural programming or intimate-lifestyle categories may find the channel a fit. Sponsored integration is priced at $150 to $250 per video, roughly $20 to $35 per 1,000 median views, compared with the $10 to $30 CPM typical for paid ads.

Written from Awa Ly's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Awa Ly can edit or remove this page at any time.

Questions about Awa

How much does Awa Ly charge for a sponsored video?

Awa Ly's estimated rate is $150 to $250 per sponsored video, based on her median of about 350 views and a CPM of $20 to $35 per 1,000 views. Final pricing depends on the integration format and usage rights, so confirm directly with her team.

What does Awa Ly post about on YouTube?

Awa Ly posts music videos, live versions of her songs, YouTube Shorts and making-of clips for her albums. Her content centers on folk-soul music, with a French-language emphasis and some English-language material.

How do I contact Awa Ly for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check whether her profile is boosted before reaching out.