Starbooked

Axis Communications

@axiscommunications · SE · EN

Axis Communications (@axiscommunications) is the official channel of the Swedish network video and security technology company. It has about 28,500 subscribers and a median of roughly 1,200 views per video, with short explainers and customer case studies posted about monthly. Estimated rate is $150 to $250 per sponsored video. Two clips, on cybersecurity and its Experience Center, passed 125,000 views.

Why brands book Axis

Polished corporate channel with a security-professional audience and occasional breakout clips

  • About 28,500 subscribers and 485 videos give a deep archive for security topics.
  • Median is about 1,200 views, but several clips passed 125,000, showing occasional wider reach.
  • Estimated rate of $150 to $250 per video fits a small, professional B2B audience.
Best forsecurity softwareIoT and networking hardwareb2b integrations
Watch forThis is a manufacturer's marketing channel, so sponsored placements for outside brands are unlikely and views are uneven.

Brand fit report

Content

Topics, IAB taxonomy
Technology & Computing60%
Business and Finance30%
Education10%
Formats
short explainers, customer case studies, product and technology overviews
Tone
professional, informative
Language
English
On camera
No, voiceover and b-roll
Production
Studio quality
Typical length
1 to 4 minutes

Audience

Commercial intent75/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement0.1%
Likes and comments per view on recent videos
Audience asks aboutcamera analytics capabilitiesvideo compression and cybersecuritybecoming an Axis partner or certified
Age
8%18-24
30%25-34
34%35-44
28%45+
Gender
25%women
75%men
Countries
🇺🇸 United States30%
🇬🇧 United Kingdom10%
🇮🇳 India8%
LanguagesEnglish 90%Other 10%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; content is the company's own marketing such as 'Smarter loss prevention for retail with Axis Communications'.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Titles such as 'How police dash cams and body worn cameras work together' are corporate and informational, with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube29k1.2k1
Instagram–––

Benchmark score: 12 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers5 / 50
Activity Uploads in the last 90 days1 / 30
Reach Followers on the main platform6 / 20

Recent videos

Last three uploads, latest 8 days ago.

Welcome to the official Axis Communications YouTube channel. Axis enables a smarter and safer world by improving security, safety, operational efficiency, and business intelligence. As a network technology company and industry leader, Axis offers video surveillance, access control, intercoms, and audio solutions. These are enhanced by intelligent analytics applications and supported by high-quality training. Axis has around 5,000 dedicated employees in over 50 countries and collaborates with technology and system integration partners worldwide to deliver customer solutions. Axis was founde
Axis Communications's own profile description on YouTube

Are you Axis Communications? Claim or remove this profile.

About Axis Communications

Axis Communications (@axiscommunications) is the official YouTube channel of the Lund, Sweden company that makes network cameras, access control, intercoms and audio systems. It has about 485 videos and 28,500 subscribers. Recent uploads are mostly one to four minute explainers on topics such as bispectral cameras, the AV1 codec and managed services, along with customer stories from stadiums, schools and hospitals. It posts roughly once a month.

Median views are about 1,200, and a few clips, including its cybersecurity lifecycle video, passed 125,000. Viewers are likely security installers, integrators and IT buyers. These audience figures are estimates.

No sponsor disclosures were found because the channel is corporate marketing. Using the Starbooked rate rule, a sponsored video would be about $150 to $250, a $20 to $35 CPM compared with $10 to $30 for typical paid ads. It suits technology partners who want a professional security audience.

Written from Axis Communications's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Axis Communications can edit or remove this page at any time.

Questions about Axis

How much does Axis Communications charge for a sponsored video?

With a median of about 1,200 views and the $20 to $35 per 1,000 views rule, the estimate is $150 to $250 per video. The company has not published rates, and this is a minimum-range estimate.

What does Axis Communications post about on YouTube?

The channel posts short explainers on video surveillance, analytics, cybersecurity and access control, plus customer case studies from retail, education, sports venues and healthcare, along with partner and certification program videos.

How do I contact Axis Communications for a brand deal?

No email is listed on the channel, which links to Axis social pages and its website. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked. Partnership requests likely go through the company.

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