Starbooked

あづまや きものひろば てれびじょん

@azumaya529 · JP · JA

Azumaya Kimono Hiroba Television, run by third-generation kimono shop owner @azumaya529 in Nishio, Japan, publishes kimono and accessory guidance. The channel has about 26,700 subscribers and a median of roughly 2,100 views per video, with about 50 uploads a year. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book あづまや

Japanese kimono shop channel reaching engaged, mostly older women buyers

  • About 26,700 subscribers and 7.97 million lifetime views since 2010
  • Median of 2,115 views per video across 30 recent uploads
  • Roughly 50 uploads a year, with weekly live streams and shopping broadcasts
Best fortextile and fashion brands targeting Japanese audiencestraditional craft and apparel product launches
Watch forAudience is Japanese-speaking and small; reach per video is modest and results depend on the niche.

Brand fit report

Content

Topics, IAB taxonomy
Fashion70%
Hobby15%
Lifestyle15%
Formats
weekly live stream, live shopping broadcast, short clips cut from live streams, guest interview segments
Tone
informative, warm
Language
Japanese
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 60 seconds for Shorts; 60 to 90 minutes for live streams

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Engagement0.6%
Likes and comments per view on recent videos
Audience asks abouthow to tie obi and obi cordshow to choose casual kimono fabrics and sizeshow to measure and alter kimono to fit
Age
10%18-24
20%25-34
25%35-44
45%45+
Gender
70%women
30%men
Countries
🇯🇵 Japan95%
Other5%
LanguagesJapanese 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
kimono and textiles sold by the channel's own shop
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes its own online shop and live shopping items.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is about kimono retail and styling with no flagged titles among recent videos.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube27k2.1k46
X–––
Instagram–––

Benchmark score: 45 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers10 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform5 / 20

Recent videos

Last three uploads, latest today.

【今年で16年目!着物業界で一番最初にYouTubeを始めました!】 毎日着物生活の着物屋の3代目が着物関連の情報を発信します。 基本的に毎週土曜日20:00より生配信! 知ってるようで知らない着物や和装小物について、プロの情報をお話します! 愛知県西尾市の「あづまや きものひろば」という3代続く着物屋です。 チャンネル登録お願いします! あづまや きものひろば 公式HP https://kimono-hiroba.com/ ◆あづまやきものひろばてれびじょん https://www.youtube.com/kimono3daime ↓チャンネル登録はこちら↓ http://www.youtube.com/channel/UC1ExgEdxx-3LvOcEKnuVgEA?sub_confirmation=1 ◆実店舗 愛知県西尾市吾妻町277-2 0563-57-4091 ◆オンラインショップはこちら↓ https://kimono-hiroba.jp ◆Facebook公式ページ https://www.facebook.com/kimonohiroba ◆Instagram https://www.instagram.com/azumaya529 ◆Twitter https://twitter.com/kimono3daime
あづまや きものひろば てれびじょん's own profile description on YouTube

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About あづまや きものひろば てれびじょん

Azumaya Kimono Hiroba Television is the YouTube channel of Azumaya Kimono Hiroba, a third-generation kimono shop in Nishio, Aichi, Japan. The channel, handled by @azumaya529, posts weekly live streams, live shopping broadcasts and short clips on kimono styling, obi, accessories, fabrics and alterations. Its catalog includes Mikawa cotton and other regional textiles.

About 26,700 subscribers watch, with a median of roughly 2,100 views per video. Audience estimates suggest a Japanese-speaking base, skewing toward women and older adults who buy or wear kimono regularly. These figures are estimates, not platform-reported demographics. The channel has no sponsorship disclosures in recent videos.

Rate: an estimated $150 to $250 per sponsored video, which works out to a CPM of about $20 to $35 per 1,000 views, compared with $10 to $30 for typical paid ads. Brands selling traditional apparel, textiles or craft goods to Japanese buyers should consider booking.

Written from あづまや きものひろば てれびじょん's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. あづまや きものひろば てれびじょん can edit or remove this page at any time.

Questions about あづまや

How much does Azumaya Kimono Hiroba Television charge for a sponsored video?

Based on a median of about 2,100 views per long-form video, the estimated rate is $150 to $250 per sponsored video. The channel has no disclosed sponsorships, so this is a calculated range rather than a quoted price.

What does Azumaya Kimono Hiroba Television post about on YouTube?

The channel posts kimono and obi styling tips, accessory guides, fabric explanations, alteration advice and live shopping broadcasts. Most content is in Japanese and comes from the shop's own staff, who wear kimono daily.

How do I contact Azumaya Kimono Hiroba Television for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.