Baby Lenta (@babylenta), a Russian-language pregnancy and parenting channel based in the US, publishes short expert-led videos on pregnancy, childbirth, breastfeeding and newborn care. The channel has about 80,400 subscribers and a median of roughly 1,200 views per video. It uploads about 17 videos a year, mostly Shorts. Sponsored integrations are estimated at $150 to $250 per video.
Reach Russian-speaking expectant mothers through expert-led pregnancy advice
- About 80,400 subscribers and 18.6 million lifetime views
- Median of roughly 1,220 views per video, with Shorts making up 74% of uploads
- Estimated $150 to $250 per video, about $4 to $8 CPM on Shorts-heavy output
Brand fit report
Content
- Formats
- expert talking-head clips, short explainer Shorts, clips linking to longer episodes
- Tone
- informative, reassuring
- Language
- Russian
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- under 60 seconds
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- online courses, pregnancy app
- Affiliate links
- No
Descriptions promote the channel's own paid course and app, such as the video titled 'Что есть во втором триместре?', but no sponsorship disclosures found in the last 50 videos.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Some content covers intimacy and sexual health during pregnancy, such as 'Секреты интимной жизни беременных!', so adult-adjacent topics appear.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 80k | 1.2k | 0 |
Benchmark score: 18 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Это НЕ нужно избегать при кормлении грудью #грудноевскармлив · 625 views
▶Молоко вызывает эту проблему #новорожденный #мама #уходзамал · 1.8k views
▶Почему после родов выпадают волосы — и это нормально #космет · 1.8k viewsLast three uploads, latest 291 days ago.
Официальный канал BabyLenta О беременности интересно, просто и профессионально с 2013 г. Десятки ведущих специалистов России с самыми интересными и актуальными темами. С нами больше 70 000 мам которые больше 16 000 000 раз посмотрели наши ролики и уже многое узнали о беременности. Мы будем рады если присоединитесь и вы. Самая важная и полезная информация от ведущих специалистов России и зарубежья! Мы с радостью и заботой поможем Вам грамотно подготовиться к родам, эффективно и безопасно пройти период беременности и самих родов! По вопросам сотрудничества: job.babylenta@gmail.com
About Baby Lenta
Baby Lenta (@babylenta) is a Russian-language channel about pregnancy, childbirth, breastfeeding and early parenthood. Founded in 2013, it posts mostly short videos featuring physicians and specialists, with longer episodes linked from the Shorts. Website pages were not available for this profile.
The channel reports about 80,400 subscribers and about 18.6 million lifetime views. Recent Shorts have a median of roughly 1,200 views. Audience composition is estimated: mostly women aged 25 to 34, concentrated in Russia and Ukraine.
Brands seeking maternity, baby care or prenatal wellness exposure to a Russian-speaking audience should consider this channel. Estimated sponsored rates are $150 to $250 per video, which is about $4 to $8 CPM on Shorts-heavy output, against typical paid ad CPMs of $10 to $30.
Written from Baby Lenta's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Baby Lenta can edit or remove this page at any time.
Questions about Baby
How much does Baby Lenta charge for a sponsored video?
Estimated rates are $150 to $250 per sponsored video, based on the channel's median Shorts views of about 1,200. This is a rate estimate from public metrics. Contact details unlock on Starbooked for $0.80.
What does Baby Lenta post about on YouTube?
Baby Lenta posts short Russian-language videos on pregnancy, childbirth, breastfeeding, newborn care and postpartum recovery. Most clips feature physicians and specialists giving practical advice in under a minute, with longer episodes linked from them.
How do I contact Baby Lenta for a brand deal?
Baby Lenta lists a business email for partnership inquiries in its channel description. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked directly through Starbooked.
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