Starbooked

Ekaterina Baeva (@baevafinance), a Russian personal finance adviser and private investor since 2007, makes Russian-language videos on investing, savings and financial planning. Her channel has about 1,700 subscribers and a median of roughly 700 views per video, with uploads paused since 2020. Sponsored-integration rate: estimated $150 to $250 per video.

Why brands book BaevaFinance

Russian-speaking personal finance audience with a consistent, trusted adviser voice

  • Median of about 714 views per video, with the top video reaching 7,373 views
  • Long-form videos average around 5 minutes, suited to detailed explanations
  • Catalog of 45 videos with no sponsored content, so an integration would stand out
Best forfintech and investment app awarenessfinancial education productssavings and deposit products in Russian-speaking markets
Watch forChannel has been inactive since 2020 and its audience is small, so reach is limited.

Brand fit report

Content

Topics, IAB taxonomy
Personal Finance85%
Investing15%
Formats
talking-head explainer, consultation role-play, commentary on news
Tone
educational, measured
Language
Russian
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
2 to 8 minutes

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Engagement2.6%
Likes and comments per view on recent videos
Audience asks abouthow to start investing with a small amounthow much to save for retirementwhether to choose a deposit or an investment portfolio
Age
15%18-24
40%25-34
30%35-44
15%45+
Gender
50%women
50%men
Countries
Russia80%
Kazakhstan10%
Ukraine10%
LanguagesRussian 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Videos discuss state legislation and currency regulation, such as 'Изменения в законе о валютном регулировании и валютном контроле', which is topical but not contentious.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.7k7140
Instagram–––

Benchmark score: 50 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 2465 days ago.

Приветствую Вас на канале, посвященном личным финансам и инвестициям. Давайте познакомимся, я советник по личным финансам и инвестициям Катерина Баева. Математик по образованию, консультант по призванию. Частный инвестор с 2007 года. Мои советы и рекомендации основаны исключительно на личном опыте и многолетней практике. Записаться на консультацию, узнать новости или почитать статьи в блоге можно тут https://baeva.su/ Также для записи на консультацию пишите на почту ekaterina@baeva.su или в личные сообщения в социальных сетях. Хотите получить ответ на вопрос, который вас волнует? Напишите его
BaevaFinance's own profile description on YouTube

Are you BaevaFinance? Claim or remove this profile.

About BaevaFinance

Ekaterina Baeva runs a Russian-language YouTube channel on personal finance and investing. According to her website, she is a financial adviser and private investor who has managed her own capital since 2007 and works as a consultant. Her videos cover savings, retirement planning, the choice between deposits and investment portfolios, ETFs and insurance-based savings. Most videos run about five minutes and are shot in a simple talking-head format.

The channel has about 1,700 subscribers and roughly 100,000 total views. Viewers are estimated to be Russian speakers in their late twenties to late thirties who are beginning to invest. These demographic estimates are not measured by the platform. Uploads stopped in 2020, and the median view count is about 714.

The channel has no disclosed sponsorships. Integration rates are estimated at $150 to $250 per video, which at roughly $20 to $35 per 1,000 median views is a CPM comparable to or above the $10 to $30 typical for paid ads. Brands in finance education or Russian-language fintech may find it useful for niche awareness.

Written from BaevaFinance's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. BaevaFinance can edit or remove this page at any time.

Questions about BaevaFinance

How much does Ekaterina Baeva charge for a sponsored video?

Based on her median of about 714 views, the estimated rate is $150 to $250 per video, which is the minimum floor. Her audience is small and her uploads have been inactive since 2020, so this is an estimate and not a published rate card. Confirm terms directly before booking.

What does Ekaterina Baeva post about on YouTube?

She posts Russian-language videos about personal finance and investing, including savings, pension planning, deposits versus investment portfolios, ETFs, and the investment practices of large funds and individuals. Videos are generally short and educational, with talking-head presentation and occasional commentary on new legislation.

How do I contact Ekaterina Baeva for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly. Her website, baeva.su, also lists consultation and course offers that may be relevant to partnership discussions.

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