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女子スポーツ専門メディア B& (ビーアンド)

@bandwomenssports · JP · JA

B& (@bandwomenssports) is a Japan-based women's sports media channel that publishes interviews with female athletes about body care, life stages and their sport. With about 10,300 subscribers, 219 videos and roughly 970 median views, it posts about 50 videos a year, mostly Shorts. Sponsored integrations are estimated at $150 to $250 per video, a range set by the minimum floor.

Why brands book 女子スポーツ専門メディア

Reach Japanese women athletes and sports fans through short, trusted product routines

  • About 970 median views per video across the last 30 uploads
  • Roughly 50 uploads in the past year, mostly under 60 seconds
  • Recent product features cover sun care, makeup and sports supplements
Best forsun care and skincare brandswomen's sports apparel and recovery products
Watch forSmall audience and low median views; reach per video is modest.

Brand fit report

Content

Topics, IAB taxonomy
Sports55%
Beauty30%
Health & Fitness15%
Formats
short athlete interview clips, on-camera product recommendations, behind-the-scenes Q&A
Tone
candid, informative
Language
Japanese
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 60 seconds

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement0.3%
Likes and comments per view on recent videos
Audience asks aboutwhich cosmetics and skincare products female athletes usehow athletes manage training nutrition and sleephow to handle menstruation and body changes in sport
Age
30%18-24
40%25-34
20%35-44
10%45+
Gender
85%women
15%men
Countries
🇯🇵 Japan95%
Other5%
LanguagesJapanese 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
skincare, makeup, sun care, sports supplements
Affiliate links
No

Recent videos name products such as Anua, KATE and BANILA CO in athlete routines, but no sponsorship disclosures found in the last 50 videos.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles cover skincare, training routines and sleep habits with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube10k97250
X–––
Instagram–––

Benchmark score: 44 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers12 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform2 / 20

Recent videos

Last three uploads, latest 10 days ago.

「B&」は、女子スポーツ専門メディアです💡 競技経験のある編集部員が聞き手となり、女子アスリートのリアルな思いを伝えるインタビューを発信中📣 生理など女性ならではの身体との向き合い方、出産や結婚などのライフステージの変化、それぞれが抱く競技への思いなど、女子アスリートの声を届けていきます🔥 B&が持つ女子アスリートやチームとのつながりを活かした協業、案件に応じた最適な女子アスリートのキャスティング、市場調査、女子アスリートを起用したコンテンツ制作を実施しています!ぜひご関心のある企業様はお気軽にお問い合わせください👇 b-and@linksports.co.jp
女子スポーツ専門メディア B& (ビーアンド)'s own profile description on YouTube

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About 女子スポーツ専門メディア B& (ビーアンド)

B& is a Japanese women's sports media channel run by an editorial team with competitive sports backgrounds. It publishes short interviews with female athletes in football and futsal, covering everyday routines, beauty choices, body care and career transitions. Its videos are mostly under a minute and appear on Shorts.

The audience appears to be mainly Japanese women aged 18 to 34 who follow women's sport. These are estimates from the content and titles, not measured demographics. The channel has about 10,300 subscribers and median views near 970 per video.

Sponsored integrations are estimated at $150 to $250 per video, which works out to roughly $155 to $260 CPM at these view levels, well above typical paid ad CPMs of $10 to $30. Brands seeking authentic athlete-led product storytelling in Japan may find this channel a fit.

Written from 女子スポーツ専門メディア B& (ビーアンド)'s public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. 女子スポーツ専門メディア B& (ビーアンド) can edit or remove this page at any time.

Questions about 女子スポーツ専門メディア

How much does B& charge for a sponsored video?

Estimated sponsored integrations range from $150 to $250 per video, based on the channel's median views of about 970 and the Shorts rate. Final pricing depends on the format and deliverables discussed with the channel.

What does B& post about on YouTube?

B& posts short interview videos with female athletes, mostly footballers and futsal players. Topics include beauty and skincare routines, nutrition, sleep, training habits and life changes in sport. Most videos are under a minute.

How do I contact B& for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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