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Barrio Rojo

@barriorojoco · CO · ES

Barrio Rojo (@barriorojoco) is a Bogotá, Colombia based YouTube channel covering queer art, trans life and LGBTIQ+ community culture. It has about 1,600 subscribers and a median of 225 views per video, with roughly 26 uploads a year. Sponsored rates run about $150 to $250 per video.

Why brands book Barrio

Engaged Bogotá LGBTIQ+ audience reached through queer art and trans-led culture

  • Median of 225 views per video, with a 90th percentile near 611 views
  • Engagement rate of 3.9 percent, with comment rate of 0.6 percent, shows active viewers
  • Festival and event coverage gives brands a direct line to Bogotá queer community events
Best forcommunity event promotionarts and culture campaigns with LGBTIQ+ audiences
Watch forSmall reach and low upload pace; suited to targeted community campaigns, not mass awareness.

Brand fit report

Content

Topics, IAB taxonomy
Documentary35%
Music20%
Hobbies & Interests25%
Society20%
Formats
podcast-style interview series, event recap and festival coverage, short explainer videos
Tone
activist, conversational
Language
Spanish
On camera
Yes, talking head
Production
Phone, natural light
Typical length
1 to 30 minutes, with some clips under 60 seconds

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 50 comments
Engagement3.9%
Likes and comments per view on recent videos
Audience asks aboutwhere and when the next Barrio Rojo event takes placehow to take part in the Festival Barrio Rojotrans health and rights in Colombia
Age
35%18-24
40%25-34
15%35-44
10%45+
Gender
45%women
55%men
Countries
🇨🇴 Colombia85%
🇲🇽 Mexico5%
🇪🇸 Spain4%
🇦🇷 Argentina3%
Other3%
LanguagesSpanish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultmedium
Drugslow
Violencelow
Politicsmedium

The title 'Hablemos de adicciones' and episodes on sex and erotic bondage, such as 'Cabo a Rabo Bondage. Entre cuerdas y deseo', signal adult themes, and the channel discusses trans rights and health policy in political terms.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.6k2253
Instagram–––
TikTok–––

Benchmark score: 21 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers17 / 50
Activity Uploads in the last 90 days3 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 35 days ago.

✨Creamos y difundimos arte y expresiones queer en Bogotá 🩷🩵 Barrio Rojo es un proyecto-plataforma que desde el año 2021 produce y co-crea experiencias culturales enfocadas en personas LGBTIQ+, el arte queer y el trabajo de base comunitaria. #bogotá #trans #diversidad #queer Entérate de nuestros próximos eventos: https://barriorojo.co/ Síguenos en redes: https://www.instagram.com/barriorojoco/ https://www.tiktok.com/@barriorojoco
Barrio Rojo's own profile description on YouTube

Are you Barrio Rojo? Claim or remove this profile.

About Barrio Rojo

Barrio Rojo is a Bogotá based project that produces and co-creates cultural experiences centered on LGBTIQ+ people, queer art and community-based work. Its YouTube channel, @barriorojoco, posts interviews, podcast episodes such as Sirviendo el Té, event recaps and short explainers, with about 26 uploads over the past year. Its website describes the group as a platform founded in 2021 and tied to events in the city center, including the Festival de la Diversidad 2025.

The channel has about 1,600 subscribers and a median of 225 views per video, so viewers are likely a niche group of Spanish speakers in Colombia who follow queer and trans culture, activism and nightlife in Bogotá. These audience details are estimates. The channel shows no sponsored integrations in its recent videos.

A sponsored video typically costs $150 to $250 at this size, which works out to about $20 to $35 CPM, compared with $10 to $30 CPM for paid ads. Brands seeking authentic community access in Bogotá, such as arts venues, LGBTIQ+ friendly services and cultural events, should consider booking.

Written from Barrio Rojo's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Barrio Rojo can edit or remove this page at any time.

Questions about Barrio

How much does Barrio Rojo charge for a sponsored video?

Based on a median of about 225 views, a sponsored video from Barrio Rojo typically costs between $150 and $250. Rates are estimates from public channel data and are quoted per video, so confirm the exact fee with the creator.

What does Barrio Rojo post about on YouTube?

Barrio Rojo posts Spanish-language interviews, podcast episodes, event recaps and short explainers on queer art, trans life and LGBTIQ+ community issues in Bogotá. Its content also covers festivals, music and cultural activism.

How do I contact Barrio Rojo for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, which handles the request and scheduling for brand deals.