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BASF Agro Srbija

@basf_agro_rs · RS · SR

BASF Agro Srbija (@basf_agro_rs) is the Serbian agricultural arm of the German chemical group BASF, publishing crop protection content on YouTube from Serbia. The channel has about 3,220 subscribers, 27.6 million total views and a median of roughly 61,600 views per video. It posts about 30 short videos a year. Sponsored integrations are priced at $4 to $8 per 1,000 median views, so about $250 to $500 per video.

Why brands book BASF

Reach Serbian farmers through a major crop protection brand's active channel

  • Median of about 61,600 views per video across the last 30 uploads
  • Roughly 30 uploads in the past 365 days, so new content flows steadily
  • Serbian-language audience of mostly 35-plus farmers and agronomists
Best foragronomy and farm input brandsagricultural equipment and seed companies
Watch forChannel is run by a chemical manufacturer; competing agrochemical or sustainability messaging may conflict with its promotions.

Brand fit report

Content

Topics, IAB taxonomy
Business and Finance10%
Health5%
Knowledge85%
Formats
short product promotion clips, crop disease explainers, product launch teasers
Tone
professional, informative
Language
SR
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
under 60 seconds

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 50 comments
Engagement0.1%
Likes and comments per view on recent videos
Audience asks aboutwhich fungicide to use for a given crop diseasewhen to apply treatment in the growing seasonhow seed treatment affects yield
Age
5%18-24
20%25-34
35%35-44
40%45+
Gender
25%women
75%men
Countries
Serbia90%
Bosnia and Herzegovina5%
Croatia5%
LanguagesSerbian 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
agrochemicals, fungicides, herbicides, insecticides, seed treatment
Affiliate links
No

Most recent uploads promote BASF's own products such as Systiva, Revystar XL and Sercadis Plus, as brand content rather than third-party sponsorship.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is agronomic product information with no flagged themes; the channel promotes crop protection chemicals, which some advertisers may treat as sensitive.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube3.2k62k4

Benchmark score: 55 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days4 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 26 days ago.

BASF Agro Srbija Sa rastom populacije, svet sve više zavisi od naše sposobnosti da razvijamo i održavamo - "održivu poljoprivredu", kao i zdravu životnu sredinu. Naša uloga je da pomognemo da se to učini mogućim. Zbog toga ulažemo u istraživanje i razvoj veoma širokog portfolija, koji uključuje hemijsku i organsku zaštitu useva, seme i digitalnu poljoprivredu. BASF Srbija tim je uvek u kontaktu sa poljoprivrednicima i agro ekspertima iz cele zemlje, prateći performanse i rezultate dobijene korišćenjem naših proizvoda. Razgovaramo sa poljoprivrednicima o problemima sa kojima se susreću i rešen
BASF Agro Srbija's own profile description on YouTube

Are you BASF Agro Srbija? Claim or remove this profile.

About BASF Agro Srbija

BASF Agro Srbija is the Serbian agricultural business of BASF, the German chemical company, and runs a YouTube channel at @basf_agro_rs. The channel posts short product and crop protection videos, mostly under 30 seconds, covering fungicides, herbicides and seed treatments for wheat, barley, sunflower, potatoes and grapevines. Per its website, the channel shares advice from BASF specialists and farmer experiences alongside the company's product catalogs.

The channel has about 3,220 subscribers and 27.6 million lifetime views, with a median of roughly 61,600 views per video in recent uploads. Audience estimates suggest a Serbian-speaking base of farmers and agronomists, mostly aged 35 and older. Sponsored integrations would be priced at $4 to $8 per 1,000 median views, about $250 to $500 per video, which is cheaper than typical paid ad CPMs of $10 to $30 for this kind of reach.

Brands selling agricultural inputs, equipment or seed to Serbian growers should consider this channel. Its audience is narrow but well matched to that buying group.

Written from BASF Agro Srbija's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. BASF Agro Srbija can edit or remove this page at any time.

Questions about BASF

How much does BASF Agro Srbija charge for a sponsored video?

Based on its median of about 61,600 views and short-format Shorts-heavy uploads, a sponsored integration would be roughly $250 to $500 per video at $4 to $8 per 1,000 median views. Rates are estimates and should be confirmed directly with the channel.

What does BASF Agro Srbija post about on YouTube?

The channel posts short videos about crop protection products such as fungicides, herbicides and seed treatments for Serbian field crops. It also shares disease explainers and product launch clips, often under 30 seconds long.

How do I contact BASF Agro Srbija for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked, so you can also send a request there.

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