Starbooked

Kai Senfleben (@baufilab), a mortgage broker from Seligenstadt near Frankfurt am Main, Germany, runs a German-language channel on home financing with about 48,100 subscribers and 2,550 median views per video. Per his website, he is a Baufinanzierung advisor and co-runs the firm with a marketing team. He posts around 50 videos a year, mostly Shorts. Sponsored rates run $150 to $250 per video.

Why brands book Baufi

Reaches German homebuyers at the moment they compare mortgage offers

  • Median of 2,550 views per video across 497 uploads on a 48,100-subscriber channel
  • Top video reached 50,904 views, showing reach beyond the median
  • Rate of $20 to $35 per 1,000 median views, or $150 to $250 per Shorts-heavy video
Best forfinancial serviceshome insurancereal estate tools
Watch forAudience is niche and the creator's own brokerage business may compete with sponsors.

Brand fit report

Content

Topics, IAB taxonomy
Personal Finance60%
Real Estate30%
Current Events10%
Formats
short vertical explainer, rate update commentary, talking-head advice clip
Tone
direct, informative
Language
German
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 2 minutes for Shorts, 5 to 12 minutes for long-form rate updates

Audience

Commercial intent55/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 50 comments
Engagement0.8%
Likes and comments per view on recent videos
Audience asks aboutwhether mortgage rates will fallhow to compare banks and fix interest periodswhether real estate agents and appraisers are worth the cost
Age
5%18-24
30%25-34
35%35-44
30%45+
Gender
40%women
60%men
Countries
🇩🇪 Germany95%
🇦🇹 Austria3%
🇨🇭 Switzerland2%
LanguagesGerman 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
mortgage brokerage services
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; each video description carries a consultation booking link for the creator's own firm.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Videos discuss US government debt and its effect on German mortgage rates (for example 'Was unsere Bauzinsen mit den USA zu tun haben!'), a macroeconomic topic rather than partisan content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube48k2.5k50

Benchmark score: 46 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers7 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform10 / 20

Recent videos

Last three uploads, latest today.

Mein Name ist Kai Senfleben und ich wohne im schönen Seligenstadt in der Nähe von Frankfurt am Main. Mit meinem YouTube-Kanal möchte ich potenzielle Immobilienkäufer aufklären und Transparenz schaffen. Ich gebe hilfreiche Tipps und Tricks zur Baufinanzierung, informiere über die aktuelle Zinsentwicklung und warne vor Vertragsfallen. Natürlich berate ich Euch auch gerne persönlich und individuell. Unter folgendem Link könnt ihr einen Termin mit mir vereinbaren: https://www.baufi-lab.de/anfrage-starten/ Feedback zum Kanal: mail@baufi-lab.de Impressum: https://www.baufi-lab.de/about/
Baufi Lab's own profile description on YouTube

Are you Baufi Lab? Claim or remove this profile.

About Baufi Lab

Kai Senfleben runs the German-language channel Baufi Lab, which explains mortgage financing for people planning to buy property. Per his website, he works as a Baufinanzierung advisor based in Seligenstadt near Frankfurt am Main, and the channel is tied to his brokerage firm. Most uploads are short vertical clips, with occasional longer videos on interest rate updates and contract traps. Shorts often get a few thousand views, while longer rate analyses can pass 50,000.

The audience is estimated to be mainly German adults in their mid-30s to 40s who are buying or refinancing property, with a meaningful share of viewers who are researching before they speak to a lender. Commercial intent is moderate, since most viewers arrive looking for guidance rather than a product.

Brands seeking German homebuyers, insurers, or property-related services should consider this creator. Sponsored placements are estimated at $150 to $250 per Shorts-heavy video, a CPM of $20 to $35 per 1,000 median views, compared with a typical paid-ad CPM of $10.

Written from Baufi Lab's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Baufi Lab can edit or remove this page at any time.

Questions about Baufi

How much does Kai Senfleben charge for a sponsored video?

Based on the channel's 2,550 median views and a mostly Shorts format, a sponsored integration is estimated at $150 to $250 per video. This is an estimate from Starbooked's rate rule, not a published price list. Confirm the final fee directly with the creator.

What does Kai Senfleben post about on YouTube?

Baufi Lab publishes German-language videos on mortgage financing, interest rate updates, Baufinanzierung contract pitfalls, and property purchase tips. Most uploads are short vertical clips, with some longer rate analyses. The creator presents directly to the camera.

How do I contact Kai Senfleben for a brand deal?

Contact details for this creator unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked, so check the profile to see whether this channel is eligible.

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