Starbooked

BELO CHANNEL (@belo_channel) is a Japanese hair salon channel from Osaka, Japan, publishing mostly short vertical clips on men's and women's cuts, perms and styling. The channel has about 77,200 subscribers and a median video view count of about 5,100. It uploads roughly 35 videos per quarter. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book BELO

Japanese salon channel reaching 77,000 subscribers with haircut tutorials

  • Median video views of about 5,100 with a 90th percentile near 17,000 across the last 30 uploads
  • Roughly 35 uploads per quarter, with most clips under 60 seconds
  • Strong fit for haircare and styling products where demonstrations on real hair drive interest
Best forhair care and styling product launchessalon equipment or service tie-ins
Watch forSponsorship history is absent, and the audience is Japanese-speaking, so creative needs Japanese production.

Brand fit report

Content

Topics, IAB taxonomy
Beauty & Fitness70%
Business & Finance15%
Careers15%
Formats
vertical short tutorial clips, long-form salon cut and perm walkthroughs, staff interview and behind-the-scenes videos
Tone
instructional, candid
Language
Japanese
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds for Shorts, 20 to 30 minutes for long-form

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment80/100
Positive share of 30 comments
Engagement0.6%
Likes and comments per view on recent videos
Audience asks abouthow to get a specific haircut or perm finish at home or in salonhow to fix cowlicks, bangs or wavy hairhow to become a skilled stylist or grow a salon career
Age
25%18-24
40%25-34
20%35-44
15%45+
Gender
55%women
45%men
Countries
🇯🇵 Japan95%
LanguagesJapanese 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
salon services, hair styling products
Affiliate links
No

No sponsorship disclosures found in the last 50 videos. Videos link to the owner's own salon bookings and a salon recruitment page, and one video mentions a sponsor of a salon styling system, which is a brand tie-in rather than a paid integration.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles cover haircuts, styling and salon staff training with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube77k5.1k35

Benchmark score: 54 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers8 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform15 / 20

Recent videos

Last three uploads, latest 1 days ago.

大阪の美容室を舞台に繰り広げられるストーリーをお届け。 ◆美容室BELOグループHP :https://bit.ly/2TfaP3t ★BELOでは高い技術基準を設け、どのスタイリストも同じ水準の技術の提供が可能になっています。(※オーナーGOはスタイリスト育成のため、新規予約を停止してます。) ーーー 【YouTubeの制作/企画/プロデュース】 株式会社TEMPER 連絡先:info@temper.co.jp
BELO CHANNEL's own profile description on YouTube

Are you BELO CHANNEL? Claim or remove this profile.

About BELO CHANNEL

BELO CHANNEL is a Japanese YouTube channel run by the BELO salon group in Osaka. It posts short vertical clips and longer walkthroughs on men's and women's haircuts, perms, bangs and styling, along with interviews and behind-the-scenes content about salon work. Per the channel description, the salon group publishes content from its own salons and production partner, and the channel's business ties are to its own salon bookings rather than third-party sponsors.

The audience is estimated to be mostly Japanese viewers in their twenties and thirties, with a roughly even split between women and men, though these figures are estimates rather than platform data. Typical video views are around 5,100 at the median, with occasional spikes above 100,000 on popular cut tutorials. Engagement is modest, with a like rate near 0.6 percent.

Estimated sponsored integration rates are $150 to $250 per video for the Shorts-heavy format. Compared with paid ads at a $10 to $30 CPM, this channel's sponsored integration would sit at $20 to $35 CPM on long-form views, so it suits salon products and styling brands that want demonstrations in Japanese.

Written from BELO CHANNEL's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. BELO CHANNEL can edit or remove this page at any time.

Questions about BELO

How much does BELO CHANNEL charge for a sponsored video?

Estimated rates are $150 to $250 per video, based on the channel's median views and the Shorts-heavy format. The channel has no visible sponsorship history, so these are estimates from the rate rule rather than quoted prices.

What does BELO CHANNEL post about on YouTube?

BELO CHANNEL posts haircut and perm tutorials, styling demonstrations, and salon staff interviews from its Osaka salon group. Most uploads are short vertical clips, with some longer walkthroughs.

How do I contact BELO CHANNEL for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked.

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