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Ben Whipped This Up

@benwhippedthisup · GB · EN

Ben Whipped This Up (@benwhippedthisup) is a British cooking creator based in the UK, making fast home-cooking and takeaway-style recipe videos. The channel has about 2,900 subscribers and a median of roughly 1,900 views per video, uploading several times a month. Sponsored integrations are estimated at $150 to $250 per video, and the channel is mostly Shorts.

Why brands book Ben

Short recipe clips with strong engagement for UK food and kitchen brands

  • Median of about 1,900 views per video, with top Shorts reaching over 9,000 views.
  • Engagement rate of 6.8 percent, with a like rate of 6.4 percent, well above typical for a channel this size.
  • Around 23 uploads in the last 90 days, giving brands a steady stream of placements.
Best forkitchen appliances and small kitchen toolspantry and sauce brandscookbook or food product launches
Watch forViews are modest and no paid sponsorships have been seen, so the first brand deal carries more risk.

Brand fit report

Content

Topics, IAB taxonomy
Food & Drink90%
Lifestyle10%
Formats
vertical short-form recipe clips, long-form cook-with-me videos, pantry and kitchen tours
Tone
energetic, playful
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 2 minutes

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment82/100
Positive share of 30 comments
Engagement6.8%
Likes and comments per view on recent videos
Audience asks abouthow to make the recipe quicklyingredient substitutions and quantitieswhere to get the cookbook or full recipe
Age
30%18-24
40%25-34
20%35-44
10%45+
Gender
50%women
50%men
Countries
🇬🇧 United Kingdom70%
🇮🇪 Ireland5%
🇺🇸 United States5%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
grocery and pantry brands named in video descriptions and on-screen credits, not confirmed as paid
Affiliate links
No

A pantry tour short names several UK grocery and snack brands in its description, but no paid partnership or disclosure is confirmed in the last 30 videos.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recipe content with no flagged themes in the last 30 videos; a personal health update video is non-graphic.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube2.9k1.9k23

Benchmark score: 74 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days23 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 8 days ago.

benwhippedthisup@gmail.com
Ben Whipped This Up's own profile description on YouTube

Are you Ben Whipped This Up? Claim or remove this profile.

About Ben Whipped This Up

Ben Whipped This Up is a UK-based cooking channel run by Ben, who posts fast home-cooking recipes, takeaway-style dishes and kitchen content, mostly as YouTube Shorts under two minutes long. Uploads come several times a month, with the channel showing about 2,900 subscribers and a median of roughly 1,900 views per video. Viewers are mostly UK-based adults in their twenties and thirties who want practical, quick dinners. Estimates only, based on channel data.

The channel has no confirmed paid sponsorships in its recent videos, though it promotes its own cookbook and a supper club. Brand work would likely be a native integration in a recipe short. At an estimated $20 to $35 CPM for long-form work, or $4 to $8 per 1,000 views for Shorts, a typical sponsored clip would run $150 to $250 per video, against typical paid ad CPMs of $10 to $30. Food and kitchen brands looking for affordable, engaged UK placements should consider booking.

Written from Ben Whipped This Up's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Ben Whipped This Up can edit or remove this page at any time.

Questions about Ben

How much does Ben Whipped This Up charge for a sponsored video?

Based on a median of about 1,900 views and the Shorts rate, a sponsored video is estimated at $150 to $250 per video. This is a planning estimate from channel metrics, not a published rate card.

What does Ben Whipped This Up post about on YouTube?

The channel posts quick recipe videos, mostly under two minutes, covering takeaway-style dishes, Chinese home cooking, breakfasts and pantry tours. Most videos are filmed on camera with a low-production style.

How do I contact Ben Whipped This Up for a brand deal?

Contact details for this creator unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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