BetterWealth, hosted by Caleb Guilliams, covers whole life insurance design, alternative wealth strategies and interviews with financial experts and entrepreneurs. The show has about 600 episodes, released roughly every five days, with a median length of about 47 minutes. Estimated downloads are 2,000 to 8,000 per episode, with a rate of $40 to $200 per episode.
Reach a high-intent audience of entrepreneurs and affluent investors weighing whole life insurance
- 600 episodes with a semiweekly cadence give a long, consistent back catalogue
- Apple Podcasts shows 247 ratings with a 4.9 average, a strong signal of an engaged listener base
- Guests include financial experts and business leaders, so listeners arrive with active financial decisions in mind
Brand fit report
Content
- Formats
- interview, solo monologue, masterclass
- Tone
- analytical, confident
- Language
- English
- Production
- Clean, edited audio
- Typical length
- 30 to 60 minutes
Audience
Commercial
- Brands seen
- BetterWealthBetterWealth Insurance AgencyThe AND Asset
- Categories promoted
- life insurance, financial planning services
- Affiliate links
- No
The show is the owner's own marketing channel for BetterWealth's insurance agency, and the website describes it as such; no third-party sponsor mentions found in the recent episode titles.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles cover insurance, investing and estate topics with no flagged content; the feed explicit flag is 0.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Where to listen
| Platform | Link |
|---|---|
| Website | betterwealth.com |
| Apple Podcasts | podcasts.apple.com/podcast/id1406521737 |
| RSS feed | feeds.captivate.fm/betterwealth/ |
Benchmark score: 75 / 100
Public rule, same for everyone. How it works.
Recent episodes
| Episode | Date | Length |
|---|---|---|
| The Life Insurance Industry Has A $235 Billion Problem | Tom Gober | 2026-10-13 | 36 min |
| Whole Life Insurance Agents Are Crooks | Responding To Dave Ramsey AGA | 2026-10-09 | 32 min |
| How John Noel Built His Travel Insurance Empire | In Memory of My Frie | 2026-10-08 | 1 h 6 min |
| How I Doubled My Real Estate Returns Using Life Insurance | John Stewa | 2026-10-06 | 40 min |
| It Cost Him $4.8 Million To Learn This About Wealth | Michael Isom | 2026-09-29 | 41 min |
| I Brought The Biggest Minds In Life Insurance Into One Room | 2026-09-26 | 33 min |
Last six episodes from the show's feed, latest 6 days ago, a new one about every 5 days.
BetterWealth helps 6–7 figure entrepreneurs build, protect, and grow their wealth through strategic whole life insurance designs and alternative wealth strategies. Your host, Caleb Guilliams, features powerful, deep dive masterclasses, real client case studies, and interviews with top financial experts, business leaders, and entrepreneurs, all designed to help you make more intentional financial…
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About BetterWealth with Caleb Guilliams
BetterWealth is a podcast hosted by Caleb Guilliams that covers whole life insurance design, alternative wealth strategies, and interviews with financial experts, business leaders and entrepreneurs. According to the show's website, the team is licensed in all 50 states and has placed over $2.1B in protection. The feed lists about 600 episodes released roughly every five days, with a median episode length of about 47 minutes.
The Apple Podcasts listing shows 247 ratings with a 4.9 average. Listener estimates are based on these signals, not published download data, and suggest roughly 2,000 to 8,000 downloads per episode. The audience is likely made up of entrepreneurs and affluent investors, though this is an estimate.
No third-party sponsors were found in the feed. The show mainly promotes its own insurance agency. A host-read mid-roll would cost about $40 to $200 per episode, which suits financial services brands targeting high-intent listeners.
Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. BetterWealth with Caleb Guilliams can edit or remove this page at any time.
Questions about BetterWealth with Caleb Guilliams
How much does BetterWealth with Caleb Guilliams charge for a podcast sponsorship?
Based on estimated downloads of 2,000 to 8,000 per episode, a host-read mid-roll is priced at about $40 to $200 per episode. Final pricing depends on the sponsorship terms agreed with the show.
What is BetterWealth with Caleb Guilliams about?
The show covers whole life insurance, wealth building and alternative financial strategies. It features interviews with financial experts, business leaders and entrepreneurs, with about 600 episodes.
How do I contact BetterWealth with Caleb Guilliams about sponsoring an episode?
The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked directly through Starbooked.