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Betzold (@betzold), a German channel run by the Arnulf Betzold GmbH teacher-supply company in Ellwangen, Germany, posts crafts, classroom and kindergarten ideas. It has about 51,000 subscribers and a median of roughly 1,600 views per video, with around 50 uploads a year, mostly Shorts. Sponsored integrations cost about $150 to $250 per video.

Why brands book Betzold

Reach German teachers and kindergarten staff with trusted classroom ideas

  • About 51,000 subscribers and a median of 1,583 views per video
  • Consistent output of roughly 50 uploads in the past year
  • Sponsored video priced at $150 to $250, versus a $20 to $35 CPM on long-form ads
Best forschool and kindergarten supplieseducational publisher campaigns
Watch forMost videos are Shorts with low median views, so reach per placement is modest.

Brand fit report

Content

Topics, IAB taxonomy
Hobbies & Interests70%
Education30%
Formats
short vertical crafting tutorials, long-form classroom idea videos, product-linked how-to clips
Tone
practical, friendly
Language
German
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds for Shorts, 5 to 10 minutes for long-form

Audience

Commercial intent30/100
Comments asking for links, prices or where to buy
Sentiment85/100
Positive share of 30 comments
Engagement2.2%
Likes and comments per view on recent videos
Audience asks aboutwhich craft materials are neededhow to adapt an idea for a specific age groupwhere to get the templates or materials
Age
10%18-24
40%25-34
35%35-44
15%45+
Gender
80%women
20%men
Countries
🇩🇪 Germany80%
🇦🇹 Austria10%
🇨🇭 Switzerland10%
LanguagesGerman 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
school and kindergarten supplies
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; videos link to the company's own shop and blog.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
All recent titles concern crafts, school teaching and Halloween-themed classroom activities, with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube51k1.6k24

Benchmark score: 38 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers4 / 50
Activity Uploads in the last 90 days24 / 30
Reach Followers on the main platform10 / 20

Recent videos

Last three uploads, latest 5 days ago.

Auf unserem Kanal findet ihr kreative Inspiration für euren Schul- und Kindergarten-Alltag: saisonale Bastelideen, Unterrichts- und Beschäftigungsmaterial, spannende Experimente, hilfreiche Infothemen und Einblicke in den Betzold-Alltag. Ob Lehrkräfte, Erzieherinnen/Erzieher, Refis oder Eltern - Silke und Dina unterstützen euch mit praxisnahen Tipps, frischen Impulsen und leicht umsetzbaren Ideen für Lernen, Spielen und Entdecken! Arnulf Betzold GmbH Ferdinand-Porsche-Str. 6 73479 Ellwangen Telefon: +49 7961 - 9000 - 0 Telefax: +49 7961 - 9000 - 50 E-Mail: service@betzold.de Zum vollständige
Betzold 's own profile description on YouTube

Are you Betzold ? Claim or remove this profile.

About Betzold

Betzold is a German YouTube channel run by Arnulf Betzold GmbH, a supplier of teaching and kindergarten materials based in Ellwangen, according to the channel description. It publishes seasonal craft tutorials, classroom method videos and short experiments, with most uploads in vertical Shorts format. Videos are presented by Silke and Dina, who appear on camera.

The channel has about 51,000 subscribers and a median of roughly 1,600 views per video, with around 50 uploads over the past year. Its audience is estimated to be mostly German-speaking teachers, kindergarten educators and parents, with an estimated majority of women; these are estimates from the content, not verified figures.

Brands seeking to reach German-speaking educators may find the channel fits school and kindergarten supply campaigns. Sponsored integrations are priced at $150 to $250 per video, which compares with a typical $10 to $30 CPM for paid ads; the channel's own CPM at this rate would fall in the $20 to $35 range per 1,000 views on long-form content.

Written from Betzold 's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Betzold can edit or remove this page at any time.

Questions about Betzold

How much does Betzold charge for a sponsored video?

Betzold's estimated rate is $150 to $250 per video, based on a median of about 1,583 views and a Shorts-heavy upload mix. Rates are estimates derived from view counts and are not published by the creator.

What does Betzold post about on YouTube?

Betzold posts German-language crafts, classroom and kindergarten activity ideas, short science experiments and teaching method videos. Most uploads are short vertical clips, with occasional longer videos for teachers.

How do I contact Betzold for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.