Sarah, known as @bigfuzzyyak, is a gaming and lifestyle creator based in London, UK, who posts gaming clips, claw machine content, cars and beauty. Her channel has about 2,000 subscribers and a median of 292 views per video, with near-daily Shorts uploads. Sponsored integrations cost roughly $150 to $250 per video.
Playful UK gaming creator with active indie game and beauty sponsorships
- Median of 292 views per video across 50 recent uploads, with 86% of uploads as Shorts
- Recent AD videos for L'Oréal Paris and Brilliant Indie Treasures show prior brand experience
- Estimated $150 to $250 per sponsored video, roughly $4 to $8 CPM on median Shorts views
Brand fit report
Content
- Formats
- vertical shorts, gaming clips, event vlogs
- Tone
- playful, casual
- Language
- English
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- under 60 seconds
Audience
Commercial
- Brands seen
- L'Oréal ParisBrilliant Indie TreasuresTimeless Gaming Convention
- Categories promoted
- beauty, indie games, events
- Affiliate links
- No
Video titled '[AD] L'Oréal Paris, Le Défilé – Exclusive Giftbag!' carries an AD disclosure, and several Brilliant Indie Treasures pitch challenge videos are labelled [AD/ INVITE].
Suitability GARM Brand Safety Floor + Suitability
Family friendly
No flagged content in recent titles; gaming includes mild competitive shooter content such as Call of Duty and Warzone clips.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 2k | 292 | 50 |
Benchmark score: 48 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Pokémon x ESA Shop at the Science Museum Sold Out Merch! #Po · 206 views
▶Pokémon Space Trail London Science Museum #pokemon #pokemons · 1.4k views
▶[AD] The Cascadier:WHAT IS HAPPENING!? · 252 viewsLast three uploads, latest 4 days ago.
Hi my name is Sarah and I am an American living in London. My channel is a mix between gaming, claw machines, cars and BEAUTY!. For gaming I enjoy FPS, puzzle and indie games! Cars, my favourite car is a Bugatti Veyron and I am very much into Formula1! MY WEBSITE: https://www.bigfuzzyyak.com/ Don't forget to follow me across social media! :) * Twitch: https://www.twitch.tv/bigfuzzyyak * Discord Server! : https://discord.gg/rmsACc4cZG * Twitter: @BigFuzzyYak * Instagram: BigFuzzyYak * TikTok: BigFuzzyYak.ttv MERCH: https://streamlabs.com/bigfuzzyyak/merch Busi
About BigFuzzyYak
Sarah, known on YouTube as @bigfuzzyyak, is an American creator living in London. Her channel posts gaming content, including FPS and indie games, along with claw machine videos, car content and beauty unboxings. Most uploads are vertical Shorts under a minute, typically with her on camera in a casual, playful style.
The channel has about 2,000 subscribers and roughly 1.95 million lifetime views. Its median video draws about 292 views, so reach is modest. Estimated viewers are mostly UK and US adults, with men slightly more represented, though these are estimates from channel content and not verified data. The creator also appears to be active in event coverage, with recent videos from London showcases and convention visits.
Brand work includes L'Oréal Paris and Brilliant Indie Treasures sponsorships, disclosed with AD labels. Estimated rates are $150 to $250 per video, equal to a CPM of $20 to $35 per 1,000 views on long-form or roughly $4 to $8 on Shorts, compared with typical paid ad CPMs of $10 to $30. This channel suits indie game studios and beauty brands seeking low-cost, engaged awareness.
Written from BigFuzzyYak's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. BigFuzzyYak can edit or remove this page at any time.
Questions about BigFuzzyYak
How much does Sarah charge for a sponsored video?
Based on her median of 292 views and Shorts-heavy output, the estimated rate is $150 to $250 per sponsored video. This is an estimate from channel metrics, not a published rate card. Contact details unlock on Starbooked for $0.80.
What does Sarah post about on YouTube?
Sarah posts mostly vertical gaming Shorts, including FPS clips, indie game pitches, Fortnite and Warzone content. She also covers claw machines, beauty unboxings and London events such as brand showcases and Formula 1 themed content.
How do I contact Sarah for a brand deal?
Contact details, including the business email listed on the channel, unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked.
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