빛나 BINNA (@binna_bb) is a South Korean fashion creator who makes shopping guides and outfit videos aimed at petite women. The channel has about 17,700 subscribers and a median of roughly 24,000 views per video, with about 50 uploads in the past year. Sponsored integrations run about $150 to $1,200 per video, and her Shorts-heavy catalog keeps rates lower.
Korean petite-fashion guide reaching about 24,000 median views per video
- Median of about 24,000 views and a 90th percentile near 58,000 views across recent uploads.
- About 50 uploads in the past 365 days, with 39 in the last 90 days, giving steady visibility.
- Engagement of 1.2 percent and a comment rate of 0.24 percent suggest an active, shopping-minded audience.
Brand fit report
Content
- Formats
- outfit lookbooks, product haul and recommendation videos, YouTube Shorts
- Tone
- practical, friendly
- Language
- Korean
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- 7 to 10 minutes for long-form, under 60 seconds for Shorts
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- apparel, footwear, accessories
- Affiliate links
- Yes
Video descriptions contain affiliate shopping links (vo.la) and product price tags, with no sponsorship disclosures found in the last 30 videos.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
All 30 recent videos are fashion and shopping content with no flagged themes.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 18k | 24k | 39 |
Benchmark score: 84 / 100
Public rule, same for everyone. How it works.
Recent videos
▶실패 없는 키작녀 바지👖최애들만 모아옴•• · 17k views
▶키작녀 가을, 겨울 신발🍂❄️ 제대로 뽕 뽑아야죠‧₊˚ 요즘 뜨는 운동화, 플랫슈즈, 부츠ㅣ출근룩, 하객룩 · 34k views
▶겨울까지 잘 입는 니트 추천🧵요즘 옷잘알은 이런 니트 입어요⁎ㅣ캐시미어 니트ㅣ여리핏ㅣ깔별로 쟁임 · 17k viewsLast three uploads, latest 1 days ago.
패션 MD의 합리적인 쇼핑 가이드 좋은 것만 공유해요 *•*✨ 여자 패션유튜버 @wyeun_ binna1424@gmail.com
About 빛나 BINNA
빛나 BINNA (@binna_bb) is a South Korean creator who posts fashion shopping guides, outfit lookbooks and product hauls, with a focus on styling for petite women. Her videos are mostly long-form in the 7 to 10 minute range, supplemented by frequent Shorts, and the channel uploads several times a month.
According to channel data, the audience is likely Korean-speaking women in their twenties and thirties, though these demographic figures are estimates only. Viewers appear to look for specific product recommendations, sizing guidance and where to buy the items shown, and the affiliate links in descriptions point to a shopping-driven audience.
Brands seeking Korean petite-fit apparel or footwear exposure should consider her. Based on a median of about 24,000 views, a sponsored integration typically falls around $150 to $1,200 per video, which is roughly $6 to $8 per 1,000 median views given her Shorts share; this compares with typical paid-ad CPMs of $10 to $30. Brands should book her if they want targeted, product-focused creator content.
Written from 빛나 BINNA's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. 빛나 BINNA can edit or remove this page at any time.
Questions about 빛나
How much does 빛나 BINNA charge for a sponsored video?
Based on a median of about 24,000 views and a Shorts share of 42 percent, sponsored integrations run roughly $150 to $1,200 per video. Final pricing depends on format and deliverables, and the rate is estimated from public metrics.
What does 빛나 BINNA post about on YouTube?
She posts Korean-language fashion shopping guides focused on petite-friendly outfits, including pants, skirts, shoes, outerwear and knitwear. Videos include seasonal lookbooks, product recommendations and sizing tips, with many affiliate links in the descriptions.
How do I contact 빛나 BINNA for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check whether this profile is boosted before reaching out.
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