Starbooked

Bundesministerium des Innern

@bmibund · DE · DE

Bundesministerium des Innern (@bmibund) is the official YouTube channel of Germany's Federal Ministry of the Interior, based in Berlin. It posts short government videos on security, migration and civil protection, about 12,100 subscribers and median views around 1,070. Uploads run roughly 29 per year, mostly Shorts. No paid rate applies, as the channel carries no sponsorships.

Why brands book Bundesministerium

Official German government channel reaching a verified public-sector audience

  • About 12,100 subscribers and median views near 1,070 per video
  • Roughly 29 uploads in the last 365 days, mostly Shorts
  • No sponsorships in the last 50 videos, so no competing brand mentions
Best forpublic information campaignsrecruitment and career awareness
Watch forGovernment channel; commercial integrations are unlikely and brand placement is generally not permitted.

Brand fit report

Content

Topics, IAB taxonomy
Politics60%
Law, Government & Politics25%
Careers15%
Formats
short vertical clips, ministerial statements, event and field footage
Tone
informational, formal
Language
German
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds

Audience

Commercial intent2/100
Comments asking for links, prices or where to buy
Sentiment45/100
Estimated from titles, descriptions and engagement
Engagement1.5%
Likes and comments per view on recent videos
Audience asks aboutwhat a new government measure changes in practicehow Germany responds to security threatscareer paths in federal police and agencies
Age
20%18-24
30%25-34
25%35-44
25%45+
Gender
45%women
55%men
Countries
🇩🇪 Germany90%
🇦🇹 Austria3%
🇨🇭 Switzerland2%
LanguagesGerman 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicshigh

Family friendly
Government channel with high political content, such as 'Viele der angekündigten Maßnahmen zur Migrationswende sind bereits umgesetzt.' Nothing else flagged.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube12k1.1k3

Benchmark score: 16 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers11 / 50
Activity Uploads in the last 90 days3 / 30
Reach Followers on the main platform2 / 20

Recent videos

Last three uploads, latest 8 days ago.

Das Bundesministerium des Innern stellt mit seinem YouTube-Kanal aktuelle Videos zu den politischen Themen des Ministeriums wie Sicherheit, Migration und Bevölkerungsschutz bereit. Weitere aktuelle Informationen rund um das Thema Innenpolitik erhalten Sie unter www.bmi.bund.de sowie Hinweise zum Datenschutz unter www.bmi.bund.de/datenschutz-soziale-medien. Betreuung des Kanals: Bundesministerium des Innern Referat Internet, Soziale Medien Alt-Moabit 140 10557 Berlin Telefon: 030 18 681-0 Fax: 030 18 681-12926 poststelle@bmi.bund.de V.i.S.d.P.: Dominik Sindern
Bundesministerium des Innern's own profile description on YouTube

Are you Bundesministerium des Innern? Claim or remove this profile.

About Bundesministerium des Innern

Bundesministerium des Innern (@bmibund) is the official YouTube channel of the German Federal Ministry of the Interior. It publishes short videos on security policy, migration, civil protection and the ministry's work, often featuring the minister and ministry staff.

The channel uses mostly vertical Shorts under a minute, with median views around 1,070 and about 12,100 subscribers. Based on the channel's own description, its audience is likely German citizens, journalists and people interested in public administration and careers. These are estimates only.

The channel carries no sponsorships and is not a brand partner. Commercial brand deals are not a realistic fit. Organizations interested in public-sector messaging should use official channels to reach the ministry.

Written from Bundesministerium des Innern's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Bundesministerium des Innern can edit or remove this page at any time.

Questions about Bundesministerium

How much does Bundesministerium des Innern charge for a sponsored video?

This channel does not offer sponsored videos. It is an official government channel and no sponsorship has been seen in its last 50 videos. Standard rates do not apply here, and brand placements are unlikely to be accepted.

What does Bundesministerium des Innern post about on YouTube?

The channel posts short German-language videos on internal security, migration policy, civil protection and the work of federal agencies. Content often features ministry leadership, announcements and field footage from agencies such as the THW and federal police.

How do I contact Bundesministerium des Innern for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, but this government channel is not open to brand deals, so use the ministry's official press contacts for public-sector collaboration instead.

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