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BNNVARA ACADEMY VIDEO

@bnnvaraacademyvideo · NL · NL

BNNVARA Academy Video (@bnnvaraacademyvideo) is a Dutch channel from the Netherlands run by the video department of the BNNVARA Academy, a talent training program for media professionals. With about 88,600 subscribers and a median of roughly 870 views per video, it posts about one video a week. Sponsored integrations are not seen, so no rate is listed.

Why brands book BNNVARA

Dutch media-talent channel with engaged interview audience, ideal for careers and culture brands

  • About 88,600 subscribers and 49.6 million lifetime views
  • Median of roughly 870 views per video across 30 recent uploads
  • Weekly uploads through June 2026, with long-form interviews averaging over 10 minutes
Best foremployer brandingeducation and trainingculture and entertainment launches
Watch forRecent uploads show low median views and many episodes touch adult and drug topics.

Brand fit report

Content

Topics, IAB taxonomy
Entertainment70%
Society30%
Formats
long-form interviews, mini documentaries, challenge and experiment videos
Tone
candid, playful
Language
Dutch
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
5 to 15 minutes

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 30 comments
Engagement0.8%
Likes and comments per view on recent videos
Audience asks abouthow the featured guest's career startedwhat the BNNVARA Academy trains people forhow to get into media work in the Netherlands
Age
45%18-24
40%25-34
10%35-44
5%45+
Gender
50%women
50%men
Countries
Netherlands90%
🇧🇪 Belgium5%
LanguagesDutch 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultmedium
Drugsmedium
Violencelow
Politicslow

Episode 'SEKSZORG' and 'VR-PORNO' titles and episodes on drug-related experiments (e.g. 'STONED in een escaperoom') flag adult and drug themes.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube89k8660
Instagram–––

Benchmark score: 19 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers1 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform18 / 20

Recent videos

Last three uploads, latest 110 days ago.

De BNNVARA Academy is dé plek waar nieuw talent zich ontwikkelt tot mediaprofessionals. Éen keer per jaar werven we de grootste talenten voor de verschillende afdelingen binnen BNNVARA. Voor of achter de schermen, radio, televisie óf digital, alles is mogelijk! Ieder jaar start een nieuwe lichting. De video’s op dit kanaal worden gemaakt door de Video afdeling van de Academy, waar de presentatie- en regietalenten hun skills ontwikkelen. Van september 2025 tot en met juni 2026 kan je iedere week van ons video’s verwachten. Twee tot drie keer per week maken we items om te groeien als makers, ma
BNNVARA ACADEMY VIDEO's own profile description on YouTube

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About BNNVARA ACADEMY VIDEO

BNNVARA Academy Video (@bnnvaraacademyvideo) is the video channel of the BNNVARA Academy, the Dutch public broadcaster's training program for media talent, according to the BNNVARA Academy website. The channel posts interviews, mini documentaries and challenge videos, mostly in Dutch, with about one upload a week during the 2025 to 2026 season. Viewers are estimated to be mainly Dutch adults aged 18 to 34 who follow Dutch media and creator culture.

With about 88,600 subscribers and a median of roughly 870 views per video, the channel is small by reach but has a loyal niche audience. Recent interview episodes with creators and artists draw the strongest numbers, sometimes above 10,000 views. Sponsorships are not seen on the channel, so any rate would be a negotiated one. Using the standard rate range of $20 to $35 per 1,000 median views, a sponsored video would fall near $20 to $30, which is roughly two to three times a typical paid ad CPM of $10.

This channel suits employers, education providers and culture brands that want Dutch-speaking young adults interested in media careers.

Written from BNNVARA ACADEMY VIDEO's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. BNNVARA ACADEMY VIDEO can edit or remove this page at any time.

Questions about BNNVARA

How much does BNNVARA Academy Video charge for a sponsored video?

Based on a median of about 870 views, the estimated rate is roughly $150 to $250 per video, the minimum floor. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

What does BNNVARA Academy Video post about on YouTube?

The channel posts Dutch interviews with young creators and artists, mini documentaries, and challenge videos, often about media, culture and social topics. Episodes are produced by the BNNVARA Academy video department as part of its training program, according to the channel description.

How do I contact BNNVARA Academy Video for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check the profile for availability.