Bruker (@bruker), a US scientific instruments company based in Billerica, Massachusetts, posts technical videos on analytical, diagnostic and life science instruments. The channel has about 37,200 subscribers and a median of 317 views per video, with roughly 25 uploads in the last 90 days. Sponsored integration rate: $150 to $250 per video.
Reach working scientists with a corporate channel of 37,200 subscribers
- Median of 317 views and 1.6% engagement across 30 recent videos
- Roughly 25 uploads in 90 days keeps the channel active
- Top video reached 1,279 views, a microplastics FT-IR demo
Brand fit report
Content
- Formats
- product demo, webinar recording, application explainer, live lab session
- Tone
- technical, informative
- Language
- English
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- under 60 seconds to 10 minutes, with occasional 50-minute webinars
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- analytical instruments, laboratory equipment
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos; the channel promotes its own products, such as the LUMOS II FT-IR microscope video.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Corporate scientific content with no flagged titles or descriptions across the last 30 videos.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 37k | 317 | 25 |
Benchmark score: 34 / 100
Public rule, same for everyone. How it works.
Recent videos
▶KAPPA Goniometers for SC-XRD - Smart Motion · 216 views
▶A New Frontier for Nanomaterials Research in SEM | eWARP TKD · 334 views
▶Don't waste your time, use the line | Raman Imaging | Nanoph · 278 viewsLast three uploads, latest 3 days ago.
Bruker’s high-performance scientific instruments and high-value analytical and diagnostic solutions enable scientists to explore life and materials at molecular, cellular, and microscopic levels. In close cooperation with our customers, Bruker is enabling innovation, improved productivity, and customer success in life science molecular and cell biology research, in applied and pharma applications, in microscopy, and nanoanalysis, as well as in industrial applications. Today, worldwide more than 9,700 employees at over 90 locations are dedicated to enabling scientists to make breakthrough dis
About Bruker
Bruker (@bruker) is the YouTube channel of Bruker Corporation, a US company based in Billerica, Massachusetts, that makes scientific instruments and analytical and diagnostic solutions. The channel posts short product explainers, application demos and longer webinar recordings on spectroscopy, mass spectrometry, X-ray analysis and microscopy. Most uploads are produced in-house with a presenter on camera, and the channel publishes roughly 25 videos in a typical quarter.
The audience is estimated to be mostly working scientists, lab managers and industrial analysts, with the US, Germany and China as the largest viewing countries. Median views sit at 317 per video, and the channel is best read as a professional reference library rather than a mass-reach channel. Engagement is steady, with a 1.6% engagement rate across recent uploads.
Sponsored integration rate is $150 to $250 per video. Against a typical paid-ad CPM of $10 to $30, sponsored YouTube at $20 to $35 CPM is pricier per view, so this channel suits brands that value a specialist audience over raw reach. Scientific tool makers and lab suppliers should consider booking.
Written from Bruker's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Bruker can edit or remove this page at any time.
Questions about Bruker
How much does Bruker charge for a sponsored video?
Bruker's estimated sponsored integration rate is $150 to $250 per video, based on a median of 317 views per video and a CPM of $20 to $35 per 1,000 views. Final pricing depends on the scope and the format requested.
What does Bruker post about on YouTube?
Bruker posts product demos, application explainers and webinar recordings about scientific instruments. Common topics include FT-IR and Raman microscopy, NMR, X-ray diffraction, mass spectrometry and process analytics for pharmaceutical and industrial labs.
How do I contact Bruker for a brand deal?
Contact details for Bruker are unlocked on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked, so check the listing to see whether this channel is available for booking.
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