Starbooked

Build a Better Agency Podcast

Hosted by Drew McLellan

Build a Better Agency Podcast, hosted by Drew McLellan, covers agency growth, leadership, operations and client relationships through interviews with industry guests. The show has 576 episodes released weekly, typically running 50 to 65 minutes. Estimated downloads per episode are 5,000 to 25,000, with a rate of $90 to $625 per host-read mid-roll ad.

Why brands sponsor Build a Better Agency Podcast

Reach agency owners and leaders through a 576-episode weekly business show

  • The show has run weekly since 2015 with 576 episodes, building a long-term archive audience.
  • Apple Podcasts shows 294 ratings averaging 4.9 out of 5, a strong signal of listener loyalty.
  • Episodes typically run 50 to 65 minutes, leaving room for a full host-read mid-roll.
Best forB2B software and tools for agenciesagency training and certificationtalent and recruiting services
Watch forDownload figures are estimates; the show publishes no download counts and has no sponsors yet.

Brand fit report

Content

Topics, IAB taxonomy
Business70%
Careers30%
Formats
interview, solo monologue, co-hosted banter
Tone
professional, conversational
Language
English
Production
Clean, edited audio
Typical length
50 to 65 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment80/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: 294 Apple ratings (in the 200 to 1,000 band, shifted for the show's long run and Podcast Index popularity 9), weekly cadence, 576 episodes, Libsyn hosting, and no named sponsors in the feed.
Audience asks aboutHow can an agency win better clients?How do agency leaders build stronger teams?How is AI changing agency operations?
Age
5%18-24
25%25-34
35%35-44
35%45+
Gender
50%women
50%men
Countries
🇺🇸 United States70%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Episode titles cover business leadership and agency operations with no explicit flags.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 76 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence43 / 50
Activity Episodes in the last 90 days, weekly is full marks28 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 8 days ago, a new one about every 7 days.

Scale and grow your agency with better clients, invested employees, and a stronger bottom line, with Drew McLellan.
Build a Better Agency Podcast's own show description from the podcast feed

Do you make Build a Better Agency Podcast? Claim or remove this page.

About Build a Better Agency Podcast

Build a Better Agency Podcast is a business show hosted by Drew McLellan, according to the show's feed and Libsyn page. It covers agency growth, leadership, operations, client acquisition and emerging topics such as AI, usually through interviews with agency leaders and industry experts. The show publishes 576 episodes on a weekly cadence, with typical runs of 50 to 65 minutes, as shown in the feed.

Apple Podcasts lists 294 ratings with an average of 4.9 out of 5, which suggests an engaged listener base. Listeners are likely agency owners, principals and account leaders, though this is an estimate based on episode topics rather than published data. Estimated downloads per episode are 5,000 to 25,000, and no sponsors are visible in the feed.

The show suits B2B brands selling software, training or services to agencies. A host-read mid-roll is estimated at $90 to $625 per episode, based on the estimated download range and the standard rate of $18 to $25 per 1,000 downloads.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Build a Better Agency Podcast can edit or remove this page at any time.

Questions about Build a Better Agency Podcast

How much does Build a Better Agency Podcast charge for a podcast sponsorship?

Estimated rates for a host-read mid-roll range from $90 to $625 per episode, based on estimated downloads of 5,000 to 25,000 per episode at $18 to $25 per 1,000. Final pricing depends on the show's own terms.

What is Build a Better Agency Podcast about?

The show covers agency growth, leadership, operations and client strategy, mainly through interviews with agency leaders and industry experts. It has published 576 episodes since 2015, released weekly.

How do I contact Build a Better Agency Podcast about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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