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CALIFORNIA ASSOCIATION OF REALTORS®

@carealtors · US · EN

CALIFORNIA ASSOCIATION OF REALTORS® (@carealtors), a US trade association representing about 185,000 California REALTORS®, posts educational and member-news videos. The channel has roughly 7,000 subscribers and a median of 7 views per video, uploads several times a month, and sponsored integrations are priced at $150 to $250 per video.

Why brands book CALIFORNIA

Reach California real estate professionals through a 185,000-member trade association

  • About 6,980 subscribers and 6.2 million lifetime views on the channel
  • Median of 7 views per video, so sponsored placement would be priced on a small base
  • Audience is professional realtors, a specialized group for industry tools
Best forB2B software for real estate agentscontinuing education providers
Watch forMedian views are very low, so reach through the channel itself is limited.

Brand fit report

Content

Topics, IAB taxonomy
Real Estate70%
Business Education20%
Events10%
Formats
member interview clips, short tutorials, event recaps
Tone
informational, professional
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 3 minutes

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 30 comments
Engagement2.0%
Likes and comments per view on recent videos
Audience asks abouthow to complete a zipForm transactionhow mediation works with the C.A.R. Dispute Resolution Centerhow to earn GRI designation CE credit
Age
5%18-24
25%25-34
30%35-44
40%45+
Gender
50%women
50%men
Countries
🇺🇸 United States95%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Channel description notes paid posts for Prop. 5 and Prop. 10 through its issues mobilization PAC, a political-advocacy reference; otherwise content is professional association material.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube7k732
X–––

Benchmark score: 32 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers0 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 1 days ago.

The CALIFORNIA ASSOCIATION OF REALTORS® is a trade association representing 185,000 REALTORS® statewide. C.A.R. develops and promotes programs and services enhancing REALTORS®' freedom and ability to conduct business successfully, including: legal services, technology solutions, member discounts, legislative advocacy, industry conferences, educational programs, community outreach, news and information, and industry research and market data. In addition to these programs, C.A.R. offers its members a variety of business tools--from research data and top-notch publications to cutting-edge tech
CALIFORNIA ASSOCIATION OF REALTORS®'s own profile description on YouTube

Are you CALIFORNIA ASSOCIATION OF REALTORS®? Claim or remove this profile.

About CALIFORNIA ASSOCIATION OF REALTORS®

CALIFORNIA ASSOCIATION OF REALTORS® runs a YouTube channel for its statewide membership of about 185,000 licensed REALTORS®. The channel posts short interviews and profiles tied to its Disaster Relief, Housing Affordability, Education and Scholarship funds, along with tutorials on zipForm, Authentisign and the C.A.R. Dispute Resolution Center, and recaps of its REimagine! conference. Uploads run several times a month, with median views around 7 per video.

The audience is most likely working California realtors, brokers and real estate students, with estimates skewing toward experienced professionals aged 35 and older. The channel has no sponsored integrations in its recent videos. A typical sponsored integration would be priced at $150 to $250 per video, which works out to roughly $20 to $35 CPM on median views, compared with $10 to $30 CPM for paid ads.

This channel suits software vendors, insurance providers and continuing education companies that want to reach California real estate professionals.

Written from CALIFORNIA ASSOCIATION OF REALTORS®'s public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. CALIFORNIA ASSOCIATION OF REALTORS® can edit or remove this page at any time.

Questions about CALIFORNIA

How much does CALIFORNIA ASSOCIATION OF REALTORS® charge for a sponsored video?

Based on its median of 7 views per video, a sponsored integration would be priced in the range of $150 to $250 per video. Rates are estimated from the channel's view data and not from a published rate card.

What does CALIFORNIA ASSOCIATION OF REALTORS® post about on YouTube?

The channel posts short member-profile videos about its foundation funds, tutorials on C.A.R. tools like zipForm and Authentisign, mediation explainers, and conference recaps from REimagine!. Most content is aimed at licensed California realtors.

How do I contact CALIFORNIA ASSOCIATION OF REALTORS® for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, and this channel is not currently boosted, so reach out through the unlocked contact details.

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