Starbooked

Cassandra Dias Embroidery

@cassiemdias · US · EN

Cassandra Dias (@cassiemdias), an embroidery artist and author based in the US, posts thread painting and hand embroidery content to about 10,800 subscribers with a median of roughly 2,400 views per video. She uploads about four times a month, mostly Shorts. Sponsored integrations are estimated at $150 to $250 per Short, with a rate-card basis of $4 to $8 per 1,000 median views.

Why brands book Cassandra

Engaged embroidery audience for craft, fabric and hobby supply brands

  • Median of about 2,400 views per video across the last 30 uploads, with peaks above 17,000 on a hoop technique tutorial.
  • Roughly 4 percent engagement and a 4 percent like rate, consistent with an attentive hobbyist audience.
  • Process series and book promotion give brands repeatable, multi-part storytelling placements.
Best forcraft and sewing supply brandshobby kit and fabric launches
Watch forViews are small and mostly Shorts, so reach per post is modest compared with long-form channels.

Brand fit report

Content

Topics, IAB taxonomy
Hobbies & Interests80%
Arts & Entertainment20%
Formats
process videos (progress updates), short tutorials, book promotion and behind-the-scenes
Tone
calm, instructive
Language
English
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
under 30 seconds (Shorts); occasional 8 to 12 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment85/100
Positive share of 30 comments
Engagement4.2%
Likes and comments per view on recent videos
Audience asks abouthow to achieve smooth stitching edgeswhich floss colors and stitches to usehow to transfer patterns onto fabric
Age
15%18-24
30%25-34
30%35-44
25%45+
Gender
80%women
20%men
Countries
🇺🇸 United States60%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
embroidery books, embroidery supplies (affiliate links)
Affiliate links
Yes

No sponsorship disclosures found in the last 50 videos; the channel promotes her own book and links to a display hoop through affiliate-style links.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is limited to embroidery techniques, progress updates and book promotion with no flagged material in the recent titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube11k2.4k13

Benchmark score: 43 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers28 / 50
Activity Uploads in the last 90 days13 / 30
Reach Followers on the main platform2 / 20

Recent videos

Last three uploads, latest 3 days ago.

Hi, I’m Cassandra and I’m an embroidery artist and author. ❂ PRE-ORDER my book, Richly Stitched Landscape Embroidery (link below) ❂ My Website: www.cassandramdias.com ❂ Commission inquiries: hello@cassandramdias.com
Cassandra Dias Embroidery's own profile description on YouTube

Are you Cassandra Dias Embroidery? Claim or remove this profile.

About Cassandra Dias Embroidery

Cassandra Dias (@cassiemdias) is an embroidery artist and author based in the United States. Her YouTube channel, with about 10,800 subscribers and 135 videos, focuses on hand embroidery and thread painting. Most uploads are short process clips showing progress on landscape pieces, along with tutorials on stitches, color matching and pattern transfer, and she promotes her book Richly Stitched Landscape Embroidery. She uploads about four times a month, with a mostly Shorts format.

The channel's audience is estimated, not measured, to be largely adult women who are hobby embroiderers. Typical videos draw roughly 2,400 median views, with occasional tutorials reaching well above that. Her channel has no sponsorship disclosures in the recent uploads, which makes her a fit for craft brands looking for a niche, attentive audience.

A sponsored integration is estimated at $150 to $250 per video, based on a rate of $4 to $8 per 1,000 median views for Shorts-heavy channels. That is typically higher than the $10 to $30 CPM of paid social ads on a cost-per-thousand basis, though the rate here reflects creator-led trust rather than ad delivery.

Written from Cassandra Dias Embroidery's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Cassandra Dias Embroidery can edit or remove this page at any time.

Questions about Cassandra

How much does Cassandra Dias charge for a sponsored video?

Estimated at $150 to $250 per video, based on her median views of about 2,400 and a rate of $4 to $8 per 1,000 median views for Shorts-heavy channels. Final pricing depends on format and usage rights and should be confirmed directly.

What does Cassandra Dias post about on YouTube?

She posts hand embroidery and thread painting content, including progress videos on landscape pieces, short stitch and technique tutorials, color matching guides and updates about her book Richly Stitched Landscape Embroidery.

How do I contact Cassandra Dias for a brand deal?

Her public commission and inquiry address is listed on her channel. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

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