CassMae (@cassmae) is a 24-year-old singer-songwriter and percussionist from Germany who records pop songs and devotional mantras blending Indian languages such as Hindi, Sanskrit and Bengali with English. The channel has about 28,100 subscribers and a median of roughly 1,800 views per video, posting several times a year. Sponsored integrations are estimated at $150 to $250 per video.
Devotional Indian pop reaching a dedicated, highly engaged audience
- Median of about 1,840 views per video, with a 90th percentile near 10,800 views.
- Engagement rate of 6.6 percent, well above typical long-form music channels.
- Recent Hanuman Chalisa and Mahabharat covers reached 190,000 to 210,000 views each.
Brand fit report
Content
- Formats
- live performance recordings, short vertical clips, lyric and mantra audio uploads
- Tone
- devotional, earnest
- Language
- English
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- under 60 seconds for Shorts, 2 to 9 minutes for full performances
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Devotional mantra and Hanuman Chalisa performances with no flagged content in recent titles or descriptions; the Hanuman Chalisa and Mahabharat covers are religious in subject matter, which some brands may treat as sensitive.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 16 / 100
Public rule, same for everyone. How it works.
Recent videos
▶The first Mantra I ever heard | Mahamrityunjaya Mantra | Cas · 3.8k views
▶The oldest Mantra ever · 6.8k views
▶Save Soil | CassMae ft. Sadhguru & Sounds of Isha | live | B · 2.4k viewsLast three uploads, latest 68 days ago.
Singer-Songwriter-Percussionista deeply in love with life and India 🪷 Welcome to my channel, happy you came here for listening to my music. I discovered Indian music for the first time in the US during summer college at Berklee in 2017, ever since I keep integrating Indian languages and sounds into my own pop songs. I appreciate every comment, idea or question that you might have. I´m 24, from Germany and my passion is to sing songs in various languages like Hindi, Sanskrit, Kannada, Bengali, Tamil, Malayalam, Assamese, English and to write new I-Pop songs. CassMae ********** You can contac
About CassMae
CassMae is a German singer-songwriter and percussionist who performs pop songs and devotional mantras in Hindi, Sanskrit, Bengali, Tamil and other Indian languages alongside English. Her channel publishes live performances, Shorts and mantra audio releases, mostly in English-captioned format, and has about 28,100 subscribers. Recent uploads cluster around devotional themes such as Hanuman Chalisa, Shiva mantras and the Mahabharat title song.
Viewers are estimated to be mostly young adults across the United States, India, Germany and the United Kingdom who follow Indian devotional and fusion music. Median views sit around 1,800 per video, with occasional breakout Shorts reaching well into six figures. The audience is small but attentive, and the channel's comment sections skew positive.
Brands in music streaming, meditation, yoga and spiritual wellness will find her most relevant. Sponsored integrations are estimated at $150 to $250 per video, which works out to a CPM of about $20 to $35 per 1,000 median views, compared with the $10 to $30 CPM typical for paid ads. Labels and wellness brands looking for a credible, niche voice should consider booking her.
Written from CassMae's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. CassMae can edit or remove this page at any time.
Questions about CassMae
How much does CassMae charge for a sponsored video?
Based on the channel's median views, a sponsored integration is estimated at $150 to $250 per video. This is an estimate computed from view data, not a published rate card, so confirm pricing directly with the creator or management.
What does CassMae post about on YouTube?
CassMae posts live performances and studio versions of Indian devotional songs, mantras and pop fusion tracks sung in Hindi, Sanskrit and other languages. Her Shorts often feature short clips of mantras or reactions to Indian music.
How do I contact CassMae for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.