Cassie Scroggins (@cassscroggins) is a US creator based in Charlotte, North Carolina, who posts hair tutorials, DIY home projects, motherhood vlogs and lifestyle content. Her channel has about 6,900 subscribers and a median of roughly 1,900 views per video, with about 14 uploads a year. Sponsored integrations are estimated at $150 to $250 per video.
Relatable mom creator with strong hair and DIY audience at a low booking cost
- Median of about 1,900 views per video across the recent catalog, with one checkered-wall DIY reaching over 33,000 views
- Recent CVS partner videos show brands already convert within a mom-focused lifestyle audience
- Estimated rate of $150 to $250 per video is low at $20 to $35 CPM against a $10 paid ad benchmark, so cost per view is higher than paid ads
Brand fit report
Content
- Formats
- short hair tutorials, step-by-step DIY tutorials, vlog-style series
- Tone
- friendly, encouraging
- Language
- English
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- under 60 seconds to about 4 minutes, with occasional longer tutorials
Audience
Commercial
- Brands seen
- CVSStitch Fix
- Categories promoted
- pharmacy and retail, fashion and apparel
- Affiliate links
- Yes
Recent videos carry #CVSPartner in titles, such as 'Back to school means fall home reset!! Luckily @cvs has everything I need!', and a Stitch Fix video is tagged with a brand mention; affiliate links to Amazon appear in video descriptions.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content is hair, home and parenting focused with no flagged themes in the last 30 videos.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 6.9k | 1.9k | 1 |
Benchmark score: 38 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Back to school means fall home reset!! Luckily @cvs has eve · 1.4k views
▶Get game day ready with @cvs! ⚽️🏆 #CVSPartner #USMNT #USWNT · 1.5k views
▶April 10, 2026 · 1.2k viewsLast three uploads, latest 65 days ago.
Boy mom of 4, creating a life I love Style 💃| Hobbies📚 | Mommin👶🏻 📍CLT 💌 Cassie@cassiescroggins.com @CassScroggins on social Blog: cassiescroggins.com
About Cassie Scroggins
Cassie Scroggins is a US lifestyle creator based in Charlotte, North Carolina, who posts on YouTube under @cassscroggins. Her videos cover hair tutorials, DIY home projects, motherhood and personal development, with a blog at cassiescroggins.com. Her channel has about 6,900 subscribers and 42 videos, and most of her recent work is short, low-production hair and home content.
Her audience is estimated to be mostly women aged 25 to 34 in the United States who look for hairstyle ideas and simple DIY projects. Recent partner work includes CVS and Stitch Fix, with affiliate links to Amazon products in descriptions. Viewers respond warmly to her relatable mom perspective, as the sentiment score suggests.
Estimated sponsorship rates are $150 to $250 per video, which works out to about $20 to $35 CPM on median views compared with $10 to $30 CPM for paid ads. Brands selling hair, home or family products who want an affordable, relatable creator should consider booking her.
Written from Cassie Scroggins's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Cassie Scroggins can edit or remove this page at any time.
Questions about Cassie
How much does Cassie Scroggins charge for a sponsored video?
Based on her median views, Cassie Scroggins' sponsored integrations are estimated at $150 to $250 per video. This is an estimate from public channel data, so confirm the final rate with her directly before booking.
What does Cassie Scroggins post about on YouTube?
Cassie Scroggins posts hair tutorials, DIY home projects, motherhood vlogs and lifestyle content. Her recent videos are short and low-production, and she also shares budgeting and personal development content.
How do I contact Cassie Scroggins for a brand deal?
Contact details for Cassie Scroggins unlock on Starbooked for $0.80. Boosted creators can also be booked through Starbooked directly.
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