Starbooked

カストロール (Castrol) 公式チャネル

@castrol_jp · JA

Castrol Japan (カストロール 公式チャネル, @castrol_jp) is the official YouTube channel of the Japanese arm of the lubricants brand Castrol, based in Japan. It posts product explainers, motorsport interviews and event footage. It has about 1.8 thousand subscribers and a median of about 514 views per video, posting roughly four videos a year. Rate range: $150 to $250 per video; it has no sponsorship history.

Why brands book カストロール

Brand-owned automotive channel with a motorsport audience in Japan

  • Median of about 514 views per video across 30 recent uploads
  • Roughly 1.8 thousand subscribers, with the top video reaching about 224 thousand views
  • Posts four videos a year, so a single integration would be a rare placement
Best forautomotive aftermarket awarenessmotorsport sponsorship amplification
Watch forChannel is the brand's own account, so an outside creator deal may be unlikely; views are low and recent uploads are sparse.

Brand fit report

Content

Topics, IAB taxonomy
Automotive60%
Sports25%
Business15%
Formats
product explainer, event interview, brand animation
Tone
informational, promotional
Language
Japanese
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
1 to 12 minutes

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 30 comments
Engagement1.1%
Likes and comments per view on recent videos
Audience asks aboutwhich engine oil suits my carhow Castrol Edge differs from other oilswhat happens at motorsport events like rallies
Age
10%18-24
25%25-34
30%35-44
35%45+
Gender
20%women
80%men
Countries
🇯🇵 Japan95%
LanguagesJapanese 93%English 7%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
automotive lubricants, car care
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel itself is the brand's own marketing account, and one video links to an Amazon product page.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is brand-owned automotive and motorsport material with no flagged themes in the recent titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.8k5140
X–––

Benchmark score: 36 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers36 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 240 days ago.

カストロール (Castrol) 公式チャネルです。 HP : http://www.castrol.com/ja_jp/japan.html Twitter : https://twitter.com/castrol_jp
カストロール (Castrol) 公式チャネル's own profile description on YouTube

Are you カストロール (Castrol) 公式チャネル? Claim or remove this profile.

About カストロール (Castrol) 公式チャネル

Castrol Japan (カストロール 公式チャネル, @castrol_jp) is the official YouTube channel of Castrol's Japanese operation, the lubricants company. Based on its public video titles and descriptions, it posts product explainers for engine oil and industrial lubricants, motorsport interviews with rally drivers, and short brand animations.

The channel has about 1.8 thousand subscribers and a median of roughly 514 views per video, with the audience likely made up of car owners, motorsport fans and maintenance-minded drivers. These audience details are estimates drawn from content, not verified analytics. The channel publishes irregularly, about four videos a year recently.

Brands considering a deal should note that this is the brand's own marketing channel rather than an independent creator. At an estimated rate of $150 to $250 per video, its CPM would sit at roughly $20 to $35 per 1,000 median views, which is above the typical $10 CPM for paid ads.

Written from カストロール (Castrol) 公式チャネル's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. カストロール (Castrol) 公式チャネル can edit or remove this page at any time.

Questions about カストロール

How much does Castrol Japan charge for a sponsored video?

Castrol Japan has no recorded sponsored integrations, so no published rate exists. Based on its median views of about 514, a estimated range of $150 to $250 per video is the floor used for planning; actual terms would depend on the brand's own marketing team.

What does Castrol Japan post about on YouTube?

The channel posts product explainers for Castrol engine oils and industrial lubricants, motorsport interviews with rally drivers, event coverage from the Tokyo Auto Salon, and short brand animations about lubricant technology. Most uploads are in Japanese.

How do I contact Castrol Japan for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, though this channel is the brand's own account and may not accept outside creator deals.

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