CBS Detroit (@cbsdetroit), a US local news channel covering Detroit and Metro Detroit, has about 71,100 subscribers and a median of roughly 1,200 views per video. It uploads about 50 short news clips a year, mostly under two minutes. Rates are estimated at $150 to $250 per sponsored video, and the channel shows no sponsorships so far.
Local Detroit news channel with a steady daily audience of Metro Detroit viewers
- About 71,100 subscribers and 62 million lifetime views on a channel active since 2017
- Median of about 1,200 views per video across 30 recent uploads, with peaks near 68,000
- Around 50 uploads in the past year, so a brand message can run alongside daily local news
Brand fit report
Content
- Formats
- news clips, live event streams, short explainers
- Tone
- factual, straightforward
- Language
- English
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- under 2 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- Yes
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Recent coverage includes a teen fatal shooting at an Oregon school and a Monroe County assault and fire that killed a 15-year-old, so violent content is frequent.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 46 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Nonprofit helping to ease costs in Metro Detroit with free l · 591 views
▶Trump stumps for Republicans in Kentucky amid “No Kings” ral · 7.8k views
▶Assault and fire in Monroe County leaves teen dead, several · 5.5k viewsLast three uploads, latest today.
Welcome to the official YouTube page for CBS Detroit. Your source for the latest Detroit news, weather, sports and more! Subscribe to us on YouTube: http://www.youtube.com/user/CBSDetroit Like us on Facebook: https://www.facebook.com/CBSDetroit Follow us on Twitter: https://twitter.com/CBSDetroit Check out our Instagram: https://www.instagram.com/cbsdetroit/
About CBS Detroit
CBS Detroit is the official YouTube channel of the CBS television station serving Detroit and Metro Detroit. It posts short news clips, live event streams, weather segments and explainers, usually uploaded several times a week. The channel has about 71,100 subscribers and a median of roughly 1,200 views per video, with occasional spikes into the tens of thousands on national stories.
The audience is likely older and local, mostly adults who follow Michigan news and politics, though these figures are estimates rather than channel data. Viewers tend to come for the latest story rather than for brand content, which keeps commercial intent low.
Brands considering a sponsored video would pay an estimated $150 to $250 per video, which works out to a CPM of $20 to $35 per 1,000 median views, compared with $10 to $30 for paid ads. This suits local businesses seeking Metro Detroit reach.
Written from CBS Detroit's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. CBS Detroit can edit or remove this page at any time.
Questions about CBS
How much does CBS Detroit charge for a sponsored video?
CBS Detroit's estimated rate is $150 to $250 per sponsored video, based on a median of about 1,200 views and a CPM of $20 to $35. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.
What does CBS Detroit post about on YouTube?
CBS Detroit posts short local news clips about Detroit and Metro Detroit, including crime, politics, weather and community stories. Most videos run under two minutes and come from the station's newsroom.
How do I contact CBS Detroit for a brand deal?
Contact details for CBS Detroit unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, so you can check availability before reaching out.
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