Chef Nikky (@chefnikky) is a Thai-born chef based in Dallas, Texas, who posts short-form Thai cooking, grocery and food-travel clips. Her channel has about 4,800 subscribers and roughly 1,200 median views per video, uploading several times a week. Sponsored integrations are estimated at $150 to $250 per video. Website pages describe her as operator of Asian Mint restaurants in Dallas.
Dallas Thai chef with steady short-form views for food brands
- Median of about 1,227 views per video across 30 recent uploads
- Roughly 43 uploads in the last 90 days keeps brands visible
- Shorts make up 88% of uploads, suited to quick product demos
Brand fit report
Content
- Formats
- short vertical recipe clips, grocery store walk-throughs, restaurant and travel vlogs
- Tone
- warm, playful
- Language
- English
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- under 60 seconds
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- cookbooks, restaurants
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos; the channel description links its own cookbook and Asian Mint restaurants.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
No flagged content found in recent titles; the content is food, grocery and travel focused.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 63 / 100
Public rule, same for everyone. How it works.
Recent videos
▶A chef’s honest reactions to every bite at Shef Fest 🍽️ #th · 954 views
▶Looking for curry powder at H-E-B? Come shopping with me! 🛒 · 1.4k views
▶Two foods I skip in the canned aisle: bean sprouts and mushr · 1.2k viewsLast three uploads, latest 1 days ago.
Hi and Sawadee ka Soul Foodies! Thank you for Subscribing to my Channel! I Love Feeding My Soul and Helping Others Feed Their Souls! I hope to inspire a purposeful life through Food, Culture, and Travel. It will be Thai and SouthEast Asian Influenced as I am from Thailand and have since moved to Dallas, Texas opening and operating Asian Mint Restaurant Group. I will share with you episodes that will inspire you to THAI THINGS UP weekly! Let me know what you want to see from me. I am so ready! Are you? Pre-Order Thai Food and Travel with Chef Nikky Cookbook: https://a.co/d/dB6S1oe Go
About Chef Nikky
Chef Nikky posts short Thai food videos, grocery store walk-throughs and food travel clips, often filmed on camera in a simple low-production style. Her recent uploads cover Thai pantry staples, recipes such as Pad Thai chicken wings, and food stops in Taipei. Website pages describe her as the operator of Asian Mint, a group of Thai restaurants in Dallas, and as the author of a Thai food and travel cookbook.
Her audience appears to be mostly American adults interested in home cooking and Asian food; this is an estimate from content and titles, not measured data. Her 4,800 subscribers and median views of about 1,200 per video mean reach is modest but consistent.
Brands in pantry, sauce or grocery categories may find her a fit for short demos. Estimated sponsored rates are $150 to $250 per video, which works out to roughly $20 to $35 CPM by the median views rule, compared with typical paid ad CPMs of $10 to $30.
Written from Chef Nikky's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Chef Nikky can edit or remove this page at any time.
Questions about Chef
How much does Chef Nikky charge for a sponsored video?
Estimated sponsored rates are $150 to $250 per video, based on her median views of about 1,227 and the Shorts-heavy upload mix. Rates are estimates from public data and should be confirmed directly with the creator before booking.
What does Chef Nikky post about on YouTube?
Chef Nikky posts short Thai cooking clips, grocery shopping videos featuring Thai pantry ingredients, and food travel content from places such as Taipei. Most uploads are under a minute and filmed with her on camera.
How do I contact Chef Nikky for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.
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