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Chloe’s Deal Club

@chloesdealclub · GB · EN

Chloe Carmichael (@chloesdealclub) is a UK-based money influencer who tests costly experiences and everyday deals, from business class flights and Formula 1 tickets to supermarket meal deals. Her channel has about 1,340 subscribers and a median of roughly 1,600 views per video, with about seven uploads a year, mostly Shorts. Sponsored integrations are quoted at $150 to $250 per video.

Why brands book Chloe’s

UK money creator whose sponsored deal videos reach 100,000 views

  • Median of about 1,570 views per video, with a 90th percentile near 25,900 views.
  • Recent AD videos include a Co-op brunch deal reaching 99,857 views.
  • Seven uploads in the last 365 days, with a consistent focus on cost and value.
Best forgrocery and retail promotionstravel and experience offers
Watch forMedian views are low and most content is short-form, so reach varies widely by video.

Brand fit report

Content

Topics, IAB taxonomy
Personal Finance55%
Travel30%
Shopping15%
Formats
short vertical clips, deal breakdowns, travel vlogs, event cost breakdowns
Tone
practical, friendly
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 60 seconds

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment70/100
Estimated from titles, descriptions and engagement
Engagement1.3%
Likes and comments per view on recent videos
Audience asks abouthow much is it really to attend or do thisis this deal or offer actually worth ithow to get the freebie or discount
Age
20%18-24
40%25-34
25%35-44
15%45+
Gender
60%women
40%men
Countries
🇬🇧 United Kingdom80%
🇦🇺 Australia5%
🇺🇸 United States5%
Other10%
LanguagesEnglish 100%

Commercial

3%of the last 50 videos were sponsored
Ad readseparate sponsor segment
Brands seen
Co-opSecret Escapes
Categories promoted
grocery retail, travel deals, cleaning products, online retail
Affiliate links
Yes

The video 'AD | Can I make brunch for 4 for under £10?' is labelled as an ad for Co-op, and 'ad/video taken on a trip with Secret Escapes' is disclosed in the Barcelona Grand Prix post.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
No flagged content found in recent titles or descriptions; the scam-in-Rome video describes theft in a neutral way.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.3k1.6k1
Instagram–––
TikTok–––

Benchmark score: 51 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days1 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 24 days ago.

I’m Chloe and welcome to Chloe’s Deal Club - the place where I spend my money first so you don’t waste yours. From fancy business class flights and Formula 1, to restaurants, experiences, and trending "must-tries", I test out the things everyone’s talking about and break down whether they’re actually worth the cost. This isn’t about constant luxury or budget extremes - it’s about honest, smart spending and making informed choices before you drop your hard-earned cash. If you’ve ever wondered “Is it really worth it?” - I’ve probably tried it, filmed it and rated it. New videos weekly. Hit su
Chloe’s Deal Club's own profile description on YouTube

Are you Chloe’s Deal Club? Claim or remove this profile.

About Chloe’s Deal Club

Chloe's Deal Club is a UK-based YouTube channel run by Chloe Carmichael, a money influencer who tests and rates the cost of experiences, travel and everyday purchases. Her videos are mostly short vertical clips, with occasional longer vlogs such as Formula 1 Grand Prix cost breakdowns and trips to Florence and Rome. The channel has about 1,340 subscribers and a median of roughly 1,600 views per video.

According to Chloe's website, she is a money expert, TV presenter and award-winning finance creator. The site describes her audience as people who want to save money on everyday shopping. Her brand work includes Co-op, Secret Escapes and deal-focused partnerships. Audience composition here is an estimate, not measured data.

Rates are $150 to $250 per video for sponsored work, roughly $4 to $8 CPM on median Shorts views. Paid ads usually run $10 to $30 CPM, so this channel suits brands wanting value-focused UK audiences at a low entry cost.

Written from Chloe’s Deal Club's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Chloe’s Deal Club can edit or remove this page at any time.

Questions about Chloe’s

How much does Chloe Carmichael charge for a sponsored video?

Sponsored integrations on Chloe's Deal Club are estimated at $150 to $250 per video, based on the channel's median views and its short-form format. Final pricing depends on deliverables and usage rights.

What does Chloe Carmichael post about on YouTube?

Chloe posts about saving money, testing paid experiences such as Formula 1 tickets and business class flights, and highlighting supermarket and retail deals. Most videos are under a minute, with occasional longer travel vlogs.

How do I contact Chloe Carmichael for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly. Chloe's website also lists a partnership page for brands.

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