Starbooked

CITY+ (@cityplus_my) is a Malaysian Chinese-language media channel from Malaysia that makes radio-style talk, interview and culture shows, with about 89,500 subscribers and a median of 264 views per video. It uploads roughly 50 videos a year, and sponsored integrations are estimated at $150 to $250 per video. Its distinctive detail is a multi-part podcast series, CITY Talk, that runs across several episodes.

Why brands book CITY+

Chinese-language Malaysian talk audience with steady, conversational shows

  • Median of 264 views per video across about 50 uploads in the last year
  • Roughly 89,500 subscribers in a Chinese-speaking Malaysian audience
  • Estimated $150 to $250 per sponsored video, about $20 to $35 CPM against $10 to $30 for paid ads
Best forbrand awareness in Malaysia's Chinese-speaking marketeducation, finance and SME products
Watch forMedian views are low relative to subscriber count, so reach per video is modest.

Brand fit report

Content

Topics, IAB taxonomy
Television30%
Society25%
Books and Literature15%
Careers15%
Politics15%
Formats
podcast-style talk show, interview, short clips
Tone
conversational, light
Language
Chinese
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
8 to 12 minutes for long-form, under 60 seconds for Shorts-style clips

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment65/100
Positive share of 30 comments
Engagement0.9%
Likes and comments per view on recent videos
Audience asks aboutWhat is the episode's core argument or topic?Which guests or hosts appear in the series?Where can the full episode or podcast be found?
Age
25%18-24
40%25-34
20%35-44
15%45+
Gender
50%women
50%men
Countries
🇲🇾 Malaysia80%
Taiwan10%
Hong Kong5%
🇸🇬 Singapore5%
LanguagesChinese 90%Malay 5%English 5%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Recent episodes discuss news ecosystems, public debate and politics, including a live university debate on national governance ("【 国立大学 vs 双溪龙拉曼大学 】巅峰对决"), so political sensitivity is medium.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube90k2640

Benchmark score: 18 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers0 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform18 / 20

Recent videos

Last three uploads, latest 169 days ago.

一个陪你看热闹,看懂生活的平台 🏙️城市这么大,我们慢慢C ✉️news@cityplusfm.my OOGA X Sdn. Bhd (1040865-H)
CITY+'s own profile description on YouTube

Are you CITY+? Claim or remove this profile.

About CITY+

CITY+ (@cityplus_my) is a Chinese-language channel from Malaysia, linked to the CityPlusFM radio station. It posts talk-style shows, interviews, cultural explainers and short clips, often in multi-episode series such as CITY Talk and conversations about news, careers and everyday life. Recent uploads range from long podcast-style episodes to short Shorts-style clips.

The channel has about 89,500 subscribers and 51 million total views, with a median of 264 views per video and about 50 uploads in the past year. Its audience is estimated to be mostly Chinese-speaking Malaysians, with viewers likely in their late twenties to thirties; these figures are estimates, not platform-reported data.

No sponsored content was found in recent uploads. Based on Starbooked's rule of $20 to $35 per 1,000 median views, a sponsored video would cost about $150 to $250, a CPM of $20 to $35 compared with $10 to $30 for paid ads. It suits brands targeting Malaysia's Chinese-speaking audience in finance, education or SME services.

Written from CITY+'s public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. CITY+ can edit or remove this page at any time.

Questions about CITY+

How much does CITY+ charge for a sponsored video?

Based on the channel's median of 264 views, Starbooked estimates a sponsored long-form video at about $150 to $250 per video. This is a rate range computed from Starbooked's pricing rule, not a rate published by the creator, and it works out to a CPM of $20 to $35.

What does CITY+ post about on YouTube?

CITY+ posts Chinese-language talk shows, interviews and culture explainers linked to the CityPlusFM radio station. Topics include society, careers, books, media and everyday life, often in multi-part series such as CITY Talk, along with short clips.

How do I contact CITY+ for a brand deal?

The channel lists news@cityplusfm.my as its contact email. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

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