Starbooked

CLETTE official

@cletteofficial7117 · JP · JA

CLETTE official (@cletteofficial7117), a Japanese women's apparel brand from Japan, runs a YouTube channel of about 2,760 subscribers and 725,000 lifetime views. It posts short outfit videos and new-arrival lookbooks, roughly 43 uploads a year, with a median of about 840 views per video. Sponsored integration rate: $150 to $250 per video, since its Shorts-heavy content is priced at the lower Shorts rate.

Why brands book CLETTE

Japanese plus-size fashion channel with Shorts-led outfit content for apparel brands

  • Median of 839 views per video across 30 recent uploads
  • About 43 uploads in the past 365 days, roughly one every eight days
  • 74% of videos are Shorts, which keeps sponsored integration costs low
Best forapparel brand awareness in Japanplus-size collection launches
Watch forAudience is small and the channel is brand-run, so it works best for targeted, low-cost campaigns.

Brand fit report

Content

Topics, IAB taxonomy
Fashion80%
Shopping20%
Formats
outfit lookbook shorts, new arrival showcase, sale collection showcase
Tone
cute, upbeat
Language
Japanese
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 30 seconds

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 30 comments
Engagement0.7%
Likes and comments per view on recent videos
Audience asks aboutwhich size to choose (LL vs 3L)where to buy the featured itemshow the outfit looks on a 163 cm model
Age
25%18-24
40%25-34
25%35-44
10%45+
Gender
90%women
10%men
Countries
🇯🇵 Japan95%
LanguagesJapanese 95%English 5%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
women's apparel
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes the brand's own products.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent videos are outfit lookbooks and sale announcements with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube2.8k8396

Benchmark score: 45 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers38 / 50
Activity Uploads in the last 90 days6 / 30
Reach Followers on the main platform1 / 20

Recent videos

▶2026年10月5日 · 433 views▶THE OUTFIT EDIT🍂🤎 #clette #ootd #プラスサイズ #fashion #プチプラ · 1.3k views▶・PRE ORDER・5% OFF CAMPAIGN❣ · 310 views

Last three uploads, latest 13 days ago.

CLETTE(クレット) 大人可愛いお洋服の通販ならCLETTE(クレット)♪　公式チャンネルです。 お問い合わせの際はsupport@clette.jpまでメールにてお願いいたします。
CLETTE official's own profile description on YouTube

Are you CLETTE official? Claim or remove this profile.

About CLETTE official

CLETTE official is the YouTube channel of CLETTE, a Japanese apparel brand selling women's clothing in adult-cute and plus-size styles. The channel posts mostly short vertical videos: outfit lookbooks, new arrival showcases, and sale collections, with a median of about 840 views per video and roughly 43 uploads over the past year. Viewers are estimated to be mostly Japanese women, with the audience skewing toward ages 25 to 34. Figures about age and gender are estimates, not measured data.

The channel does not show paid sponsorships. Its content is the brand's own product promotion, and it also features an occasional model recruitment video. Based on its Shorts-heavy format, a sponsored integration would be priced at $150 to $250 per video, which is well below a typical paid ad CPM of $10 to $30.

This profile suits Japanese apparel and fashion brands that want low-cost, plus-size-focused outfit content or collection visibility. Brands seeking large English-speaking reach should look elsewhere.

Written from CLETTE official's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. CLETTE official can edit or remove this page at any time.

Questions about CLETTE

How much does CLETTE official charge for a sponsored video?

CLETTE official's sponsored integration is estimated at $150 to $250 per video. This is based on a median of about 840 views per video and a Shorts-heavy format, which is priced at $4 to $8 per 1,000 views. Contact details unlock on Starbooked for $0.80.

What does CLETTE official post about on YouTube?

The channel posts short outfit lookbooks, new arrival showcases, and sale collection videos for its own plus-size and adult-cute women's apparel. Most videos are under 30 seconds and are filmed with a model. Content is in Japanese.

How do I contact CLETTE official for a brand deal?

The channel's listed contact email is available on Starbooked, and contact details unlock for $0.80. Boosted creators can be booked through Starbooked directly.

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