Craft Buddy (@craftbuddyshop), a UK-based crafts brand from GB, makes diamond painting, papercraft and faux flower kit videos for about 13,700 subscribers with median views near 630. It posts roughly 50 uploads a year, mostly short clips. Sponsored integrations run about $150 to $250 per video, and a standard Shorts-heavy feed of this kind fits the lower end of that range.
Family-friendly crafts channel with fast, shoppable Shorts across diamond painting and papercraft
- About 50 uploads in the last 365 days keeps product exposure steady.
- Median views near 630 with a 66 percent Shorts share suggests low-cost reach.
- Engagement rate of 2.1 percent sits in a healthy range for a niche crafts audience.
Brand fit report
Content
- Formats
- product showcase shorts, tutorial walkthroughs, live shopping preview shows
- Tone
- upbeat, playful
- Language
- English
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- under 60 seconds for most uploads, with occasional 8 to 12 minute tutorials
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- crafting kits, home decor, collectible toys
- Affiliate links
- No
Recent uploads promote the brand's own products and HSN shopping events; no sponsorship disclosures found in the last 50 videos.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content is crafts and seasonal product showcases with no flagged themes in recent titles.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 14k | 627 | 28 |
Benchmark score: 36 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Create GEROGEOUS Festive Envleope Boxes! | Craft Buddy Envel · 257 views
▶Halloween Has Landed at Craft Buddy! · 1.3k views
▶Get Your Halloween Advent Calendar Now! · 1.7k viewsLast three uploads, latest 6 days ago.
Welcome to Craft Buddy's YouTube channel! At Craft Buddy, our mission is to inspire creativity and spark joy for everyone - from children and families to adult crafters, kidults, and collectors. Through innovative design, world-class licenses, and diverse craft experiences, we make arts and crafts accessible, engaging, and fun - connecting people of all ages worldwide through the shared joy of making, imagination, and relaxation. Bringing Magic Through Licences: We proudly collaborate with leading global licences including Disney, Marvel and Harry Potter. These magical collections have expande
About Craft Buddy
Craft Buddy (@craftbuddyshop) is a UK crafts brand that posts short product showcases and tutorials about diamond painting, papercraft and faux flowers. Most uploads are under a minute, with a steady pace of about 50 videos a year and a mix of HSN preview shows and tutorials.
The audience is estimated to be mostly UK-based adults, skewing toward women and crafters aged 25 and older. Viewers tend to be hobbyists looking for kit details and purchase links.
Sponsored integrations are estimated at $150 to $250 per video for this profile, which equals a CPM of $20 to $35 per 1,000 views on long-form content, or $4 to $8 per 1,000 views on Shorts. That is well below the $10 to $30 CPM typical of paid ads at similar reach. Brands in crafts, home decor and family hobbies should consider booking.
Written from Craft Buddy's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Craft Buddy can edit or remove this page at any time.
Questions about Craft
How much does Craft Buddy charge for a sponsored video?
Estimated sponsored integrations for Craft Buddy range from $150 to $250 per video, based on a median of about 630 views and a Shorts-heavy upload pattern. Rates are estimates and should be confirmed directly with the channel.
What does Craft Buddy post about on YouTube?
Craft Buddy posts short product showcases and tutorials about diamond painting, papercraft and faux flower kits. Many uploads promote its own products and HSN shopping events, with occasional longer tutorial videos.
How do I contact Craft Buddy for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.
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