Crafting Happiness Crochet
Crafting Happiness (@craftinghappinesscrochet), a crochet channel run from the United Kingdom, teaches beginner and intermediate crochet with short tutorials and free written patterns. The channel has about 61,200 subscribers and a median of roughly 1,700 views per video, with around 50 uploads a year. Sponsored integration rate: $150 to $250 per video.
Family-friendly crochet tutorials with steady, engaged viewers for yarn and craft brands
- Median of about 1,730 views per video across roughly 50 uploads in the past year.
- Mostly Shorts (84 percent of recent uploads), so sponsored Shorts cost about $4 to $8 per 1,000 median views.
- No sponsorships in the last 50 videos, so the channel is open to first integrations.
Brand fit report
Content
- Formats
- short tutorial clips, step-by-step stitch tutorials, pattern reveals, swatch demonstrations
- Tone
- instructional, warm
- Language
- English
- On camera
- No, voiceover and b-roll
- Production
- Phone, natural light
- Typical length
- under 30 seconds for Shorts, 1 to 13 minutes for tutorials
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- crochet patterns (creator's own Etsy and Ravelry shop), crochet books (creator's own title)
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos; a recent video links to the creator's own Etsy collection through an affiliate-style tracking link.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content is craft tutorials with no flagged themes in recent titles or descriptions, such as 'Splat Cat Mug Rug' and 'Novelty Cat Crochet Pattern'.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 61k | 1.7k | 50 |
Benchmark score: 46 / 100
Public rule, same for everyone. How it works.
Recent videos
▶This textured crochet stitch is so fun to make 🧶✨ · 909 views
▶Crochet Christmas Stocking for the Holidays 🎄 Moon Fern Sto · 446 views
▶Learn how to crochet Modified Linked Double Crochet (Mldc) · 773 viewsLast three uploads, latest today.
Crochet tutorials for beginners and intermediate crocheters posted every week. Don't forget to subscribe! I'm here to help you on your crochet journey from making your very first basic crochet stitches, to completing your first blanket or amigurumi toy. I want you to fall in love with this craft just like I did. Free written patterns at CraftingHappiness.com Business inquiries: ariana@craftinghappiness.com Crafting Happiness | Easy & Fun Crochet Patterns 🧶@ArianaWimsett - Crochet Designer 🐮Crochet patterns for themed nurseries & the modern home on Etsy & Ravelry 🤓I teach beginners how to c
Are you Crafting Happiness Crochet ? Claim or remove this profile.
About Crafting Happiness Crochet
Crafting Happiness is a crochet channel run by a UK-based designer who posts beginner and intermediate tutorials, from basic stitches to full blankets and amigurumi. Most uploads are short vertical clips, with longer step-by-step tutorials alongside them. The creator also publishes free written patterns on a website, according to the channel description.
The channel has about 61,200 subscribers and roughly 9.8 million lifetime views. Its audience is estimated to be mostly women over 25 in the United States and United Kingdom, though this is an estimate from channel data, not verified analytics.
The channel has not run sponsorships in its last 50 videos. Sponsored integrations would be priced at $150 to $250 per video, which works out to roughly $4 to $8 per 1,000 median views, or CPM, compared with $10 to $30 CPM for typical paid ads. Yarn, tool, and craft brands looking for a niche, engaged audience should consider booking it.
Written from Crafting Happiness Crochet 's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Crafting Happiness Crochet can edit or remove this page at any time.
Questions about Crafting
How much does Crafting Happiness charge for a sponsored video?
Based on the channel's median views and short-form uploads, a sponsored integration is estimated at $150 to $250 per video. The rate is calculated from median views and is not a published rate card, so confirm pricing directly with the creator.
What does Crafting Happiness post about on YouTube?
The channel posts crochet tutorials for beginners and intermediate makers, covering stitch techniques, free patterns, amigurumi, blankets, and novelty home decor. Most videos are short clips of 30 seconds or less, with longer tutorials mixed in.
How do I contact Crafting Happiness for a brand deal?
The channel description lists a business email for inquiries. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.
Similar creators
YouTube and other creators in crochet tutorials, ranked by score.
| Creator | Niches | Followers | Median views | Rate | Score |
|---|---|---|---|---|---|
TeleTricotin@teletricotin | knitting tutorialscrochet tutorials | 32k | 30k | $610–1060 | 56 |
blanco knit studio@blanco_knit · JP | knitting tutorialscrochet tutorials | 18k | 7.1k | $150–250 | 52 |
Tina (Made with April)@madewithapril · CA | crochet tutorialsdiy crafts | 64k | 2.3k | $150–250 | 47 |
Alinna Crochets ♡@alinnacrochets · US | crochet tutorialsk-pop fan crafts | 12k | 4k | $150–250 | 45 |
Petra Perle@petraperlezaubernadel · DE | crochet tutorialsknitting and fiber crafts | 41k | 1.4k | $150–250 | 42 |
BichusES@bichuses | crochet tutorialsamigurumi patterns | 3.1k | 983 | $150–250 | 40 |