Starbooked

Creating Disney Magic

Podcast · www.leecockerell.com · US · EN
Hosted by Lee Cockerell, Jody Maberry

Creating Disney Magic is a weekly Libsyn-hosted podcast in which former Walt Disney World operations executive Lee Cockerell and host Jody Maberry cover leadership, management and customer service. It has 629 episodes since 2014, each about 15 minutes. Estimated downloads are 4,000 to 12,000 per episode, with a host-read rate of about $70 to $300. Short, single-lesson episodes are its distinctive format.

Why brands sponsor Creating Disney Magic

Weekly leadership lessons from a former Disney World executive, rated 4.9 on Apple

  • Lee Cockerell's website describes him as former Executive Vice President of Operations for Walt Disney World.
  • Short episodes of about 15 minutes, published weekly for over ten years, suit busy managers.
  • Apple Podcasts shows a 4.9 average from 437 ratings.
Best forbusiness softwareleadership training and bookscustomer service tools
Watch forEpisodes are short, so ad slots have little room, and the host promotes his own courses and books.

Brand fit report

Content

Topics, IAB taxonomy
Careers35%
Business and Finance40%
Management25%
Formats
short lessons, host and expert conversation
Tone
practical, upbeat
Language
English
Production
Clean, edited audio
Typical length
13 to 16 minutes

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment90/100
Estimated from titles, descriptions and engagement
Est. downloads per episode4k–12k
Estimated, confidence 40%: Based on 437 Apple Podcasts ratings (5,000 to 25,000 band), a show over ten years old, 629 weekly episodes, Libsyn hosting and top popularity bucket, shifted down for short episodes.
Audience asks aboutHow to handle service recovery and customer complaintsHow to lead teams and reduce turnoverHow to run effective meetings and solve problems
Age
8%18-24
25%25-34
35%35-44
32%45+
Gender
45%women
55%men
Countries
🇺🇸 United States75%
🇨🇦 Canada6%
🇬🇧 United Kingdom5%
🇦🇺 Australia3%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the website promotes Lee Cockerell's own Cockerell Academy courses, books and speaking.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Titles such as 'Be a Good Role Model' and 'Use Customer Service Standards' show workplace leadership content, and the feed is not flagged explicit.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 89 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks8 / 20

Recent episodes

Last six episodes from the show's feed, latest 6 days ago, a new one about every 7 days.

Lee Cockerell shares his wisdom and experience from his time as the Executive Vice President of Operations for Walt Disney World. Along with host Jody Maberry, Lee discusses how you can apply lessons in leadership, management, and customer service to create magic in your organization.
Creating Disney Magic's own show description from the podcast feed

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About Creating Disney Magic

Creating Disney Magic is a podcast featuring Lee Cockerell, who shares lessons in leadership, management and customer service, with host Jody Maberry. The feed describes Cockerell as former Executive Vice President of Operations for Walt Disney World. His website says he led a team of 40,000 cast members, and it also offers speaking, books and online courses through Cockerell Academy.

The show has 629 episodes since December 2014 and publishes weekly. Recent episodes run about 15 minutes, each built around one lesson such as service recovery or team ownership. Apple Podcasts shows a 4.9 average from 437 ratings. Starbooked estimates 4,000 to 12,000 downloads per episode, with low confidence because podcasts do not publish download numbers. No sponsors appear in the feed.

Starbooked estimates a host-read mid-roll at $70 to $300 per episode. The show suits business software, training, books and tools for managers and customer service teams.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Creating Disney Magic can edit or remove this page at any time.

Questions about Creating Disney Magic

How much does Creating Disney Magic charge for a podcast sponsorship?

Starbooked estimates a host-read mid-roll at $70 to $300 per episode, based on an estimated 4,000 to 12,000 downloads per episode. The show does not publish a rate card, so confirm the price with the host.

What is Creating Disney Magic about?

The feed describes former Walt Disney World executive Lee Cockerell sharing lessons in leadership, management and customer service with host Jody Maberry, so listeners can apply them in their own organizations.

How do I contact Creating Disney Magic about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked directly through Starbooked, so you can request a sponsorship slot without hunting for contact details.

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