Creativity Squared
Creativity Squared, hosted by Helen Todd (@creativity_squared), is a US-based long-form podcast-style channel on creativity and artificial intelligence. It has about 1,170 subscribers and a median of 77 views per video, and uploads roughly twice a year. Sponsored integrations are estimated at $20 to $35 per 1,000 median views, so about $150 to $250 per video.
Engaged niche audience of AI-curious creatives and marketers
- About 1,170 subscribers with 243 total uploads on the channel.
- Median of 77 views per video, with a top interview reaching 32,736 views.
- Long-form episodes of 30 to 90 minutes suit detailed product explanations.
Brand fit report
Content
- Formats
- long-form interview, panel discussion, event recap
- Tone
- thoughtful, conversational
- Language
- English
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- 30 to 90 minutes
Audience
Commercial
- Brands seen
- Sociality Squared
- Categories promoted
- social media marketing services
- Affiliate links
- No
Channel metadata lists Sociality Squared as the detected brand, and the channel is operated by the agency's co-founder; no sponsorship disclosure was found in the recent video descriptions.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles cover AI policy and tech industry figures, such as the response to Mark Zuckerberg's AI vision, which is opinion content rather than unsafe material.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 10 / 100
Public rule, same for everyone. How it works.
Recent videos
▶🦄 Helen Todd's Response to Mark Zuckerberg July/August 2026 · 63 views
▶The Imagination Age: Cultivating Belonging over Extraction — · 88 views
▶From Classical Violinist to EDM Star: A Conversation with Es · 28k viewsLast three uploads, latest 66 days ago.
Creativity is human. Or is it? Creativity Squared explores how creatives are collaborating with artificial intelligence. ChaptGPT says don’t miss the most thought-provoking conversations on creativity and A.I. 😉 Join us on YouTube, subscribe on your preferred podcast platform, and sign up for our newsletter: https://creativitysquared.com #CreativitySquared Because it’s important to support artists, 10% of all revenue Creativity Squared generates will go to ArtsWave, a nationally recognized non-profit that supports over 100 arts organizations. Connect with Helen Todd, the human behind Cr
About Creativity Squared
Creativity Squared is a US-based YouTube channel hosted by Helen Todd (@creativity_squared), who is also co-founder and CEO of Sociality Squared, a social media agency, according to her website. The channel publishes long-form interviews and panel recaps on how artists, creators and marketers work with generative AI, usually 30 to 90 minutes per episode.
The channel has about 1,170 subscribers and a median of 77 views per video, with occasional event-related interviews reaching several thousand views. Audience estimates suggest a US-centered group of AI-curious creatives, marketers and arts professionals, though these figures are not verified.
Brands seeking thoughtful exposure to creative professionals can book a sponsored integration at an estimated $150 to $250 per video, which works out to a CPM of $20 to $35 per 1,000 views, compared with the typical $10 to $30 CPM for paid ads.
Written from Creativity Squared's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Creativity Squared can edit or remove this page at any time.
Questions about Creativity
How much does Helen Todd charge for a sponsored video?
Based on a median of 77 views and long-form uploads, a sponsored integration is estimated at $150 to $250 per video, using a $20 to $35 CPM range. Rates are estimates and should be confirmed directly with the creator.
What does Creativity Squared post about on YouTube?
Creativity Squared posts long-form interviews and panel recaps about creativity and artificial intelligence. Guests include artists, musicians, technologists and marketing professionals, and episodes often run 30 to 90 minutes.
How do I contact Helen Todd for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.
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