Rebecca O'Haire (@cuddlefairy1) is an Irish family lifestyle creator based in the West of Ireland, operating the Cuddle Fairy channel. Her roughly 2,500 subscribers see a median of about 3,700 views per video. Uploads have stopped since 2022, and she has a sponsored rate range of $150 to $1,000 per video.
Family-focused Irish reviewer with a long record of paid product integrations
- Median of 3,679 views per video across 76 uploads
- 24 percent of recent videos were sponsored, mostly family and household brands
- Best-performing sponsored video reached 27,076 views (QV skincare)
Brand fit report
Content
- Formats
- product unboxing and review, vlog-style family day recap, sponsored integration
- Tone
- warm, personal
- Language
- English
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- 3 to 9 minutes
Audience
Commercial
- Brands seen
- Fairy Non BioQVSonySt. TropezSunSenseIndesitAftershokzBe My BearSwiss ClinicLalaloopsy
- Categories promoted
- household products, skincare, consumer electronics, toys, travel and hospitality
- Affiliate links
- Yes
Sponsored videos are labeled in titles and descriptions, for example 'Keeping the Kiddies Safe from Household Dangers with Fairy Non Bio #ad' (2018).
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content centers on family life, travel, and product reviews with no flagged themes in the recent videos.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 50 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Falconry with Adare Country Pursuits at Adare Manor · 1.3k views
▶Highlights from the Woodlands Hotel, Adare · 3.6k views
▶Organic Aromas Nebulizing Diffuser & Organic Essential Oils · 5.3k viewsLast three uploads, latest 1682 days ago.
Hello and welcome, I am Rebecca O'Haire. I am a New Yorker living in the scenic West of Ireland. I'm a wife and mom of 3. On my YouTube channel, I share family lifestyle content. Get in touch via my website: http://www.cuddlefairy.com Follow: Twitter: https://twitter.com/CuddleFairy Facebook: https://www.facebook.com/cuddlefairy Instagram: https://www.instagram.com/cuddlefairy/
About Rebecca O'Haire
Rebecca O'Haire, who runs the Cuddle Fairy YouTube channel as @cuddlefairy1, posts family lifestyle videos from the West of Ireland. Her content mixes product reviews, unboxings, and travel vlogs, including stays at Irish and Greek family resorts. Her website describes her as a New Yorker living in Ireland and a mother of three. Videos are short to medium length, usually 3 to 9 minutes, filmed by her on camera in a low-production style.
The channel has about 2,490 subscribers and a median of roughly 3,680 views per video, with a p90 of about 21,400. The audience estimate leans toward parents aged 25 to 44, mostly women, based in the UK, Ireland, and the US. Sponsored videos make up about 24 percent of the catalogue, and the last upload was in 2022. Rates are estimated at $150 to $1,000 per video, which implies a CPM of $20 to $35 per 1,000 views, compared with a typical $10 CPM for paid ads.
This creator suits family-oriented brands in household, skincare, toy, and travel categories who want a trusted, parent-led voice for a modest budget. Brands should confirm current activity before booking, given the upload gap.
Written from Rebecca O'Haire's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Rebecca O'Haire can edit or remove this page at any time.
Questions about Rebecca
How much does Rebecca O'Haire charge for a sponsored video?
Based on a median of about 3,700 views and a $20 to $35 per 1,000 view rate, an estimated sponsored video costs about $150 to $1,000. The figure is an estimate and is not a confirmed quote from the creator.
What does Rebecca O'Haire post about on YouTube?
She posts family lifestyle content, including product reviews, unboxings, and travel vlogs from Ireland and abroad. Recent work covers hotel stays, household products, and kids' toys.
How do I contact Rebecca O'Haire for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked. Her website, cuddlefairy.com, is also listed on her channel.
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