Starbooked

M&S Schmalberg Flowers

@customfabricflowers · US · EN

M&S Schmalberg Flowers (@customfabricflowers), a New York City fabric flower factory run by a fourth-generation family business, runs a YouTube channel with about 3,590 subscribers and 1,000 to 2,000 median views per video. It uploads roughly weekly, mostly short clips of handmade silk flowers. Sponsored work is rated at $150 to $250 per video.

Why brands book M&S

Handmade NYC fabric flowers, a century-old factory, and a loyal craft audience

  • Median view count of about 2,000 per video across 62 uploads
  • Shorts make up 78% of uploads, with a median duration of 38 seconds
  • Recent process clips reached 41,000 and 36,000 views, showing reach beyond subscribers
Best forartisan and craft supply brandsevent and wedding decor brandsfashion and textile brands
Watch forViews are modest and the channel has no disclosed sponsorship history, so results are uncertain.

Brand fit report

Content

Topics, IAB taxonomy
Hobbies & Interests55%
Fashion & Style30%
Business & Finance15%
Formats
short behind-the-scenes process clips, factory walkthroughs, news and press features
Tone
craftsmanly, warm
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 60 seconds

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Engagement0.5%
Likes and comments per view on recent videos
Audience asks abouthow the fabric flowers are madewhether custom orders are possiblewhere to buy the finished flowers
Age
15%18-24
30%25-34
25%35-44
30%45+
Gender
60%women
40%men
Countries
🇺🇸 United States80%
🇯🇵 Japan5%
Other15%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is limited to flower making, factory tours and press coverage with no concerning themes.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube3.6k2k10

Benchmark score: 61 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days10 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 4 days ago.

M&S Schmalberg is a 4th generation family business in The NYC Garment District. Our flowers, hand-made in our New York City factory, have complemented the apparel, bridal, accessory, millinery and home furnishing industries since 1916. Using the same delicate process since 1916, we are able to provide exquisite quality and a level of artisanal customization that cannot be matched. Some of our flower molds date back to the turn of the century. Styles can be made in any fabric; including silks, leathers, suedes, cottons, velvets, felts and even exotic snake and alligator skins. As a garment di
M&S Schmalberg Flowers's own profile description on YouTube

Are you M&S Schmalberg Flowers? Claim or remove this profile.

About M&S Schmalberg Flowers

M&S Schmalberg Flowers (@customfabricflowers) is a family-run fabric flower factory in New York City's Garment District, operating since 1916. Its YouTube channel, with about 3,590 subscribers and 62 videos, posts mostly short clips of silk and fabric flowers being cut, pressed and assembled by hand, along with factory tours and press features. Upload pace is roughly weekly, with median views near 2,000 and occasional clips above 30,000.

The audience is estimated, not measured, to be mostly American adults interested in crafts, fashion and small-scale manufacturing, with a smaller international group. Brand work visible on the channel is limited to the company's own products and press coverage, with no sponsorships found in recent uploads. The channel's own website describes the company's history and custom services.

Brands wanting a craft-focused, process-driven integration can expect a rate of $150 to $250 per video, which works out to a CPM of $20 to $35 per 1,000 median views, compared with the typical $10 to $30 CPM for paid ads. It suits artisan and décor brands seeking a niche, transparent audience.

Written from M&S Schmalberg Flowers's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. M&S Schmalberg Flowers can edit or remove this page at any time.

Questions about M&S

How much does M&S Schmalberg Flowers charge for a sponsored video?

Based on the channel's median views and its short-form content, a sponsored video is priced at roughly $150 to $250. Rates depend on length, usage rights and the number of revisions requested.

What does M&S Schmalberg Flowers post about on YouTube?

The channel posts short videos showing handmade fabric flowers being made in its New York City factory, along with factory tours and press features. Most videos are under a minute long.

How do I contact M&S Schmalberg Flowers for a brand deal?

Contact details unlock on Starbooked for $0.80. The creator's website also lists info@customfabricflowers.com for inquiries, and boosted creators can be booked through Starbooked.

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