Starbooked

D.CHIC (@d.chic., Vietnam) is a Vietnamese fashion label posting short vertical outfit clips, with about 3,000 subscribers and a median of 403 views per video. Per its website, it is a premium brand founded in 2015 with a Hanoi showroom. It uploads almost daily, and an integration is priced at roughly $150 to $250 per video.

Why brands book D.

Vietnamese fashion label with a 1.3M-view film clip and steady workwear content

  • Median 403 views per video, with one 408,423-view film piece in the last 30 uploads
  • Around 50 uploads in 90 days keeps the channel active for repeat placements
  • Shorts share of 94 percent makes short product integrations cheap to produce
Best forwomens workwear brandsfashion accessories and footwear
Watch forMost videos are self-promotion of its own collections, so audience reach is small and mostly Vietnamese.

Brand fit report

Content

Topics, IAB taxonomy
Fashion85%
Lifestyle (sociology)15%
Formats
short outfit lookbooks, product showcase clips, seasonal film piece
Tone
elegant, minimal
Language
Vietnamese
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
under 30 seconds

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 30 comments
Engagement0.7%
Likes and comments per view on recent videos
Audience asks aboutwhere to buy the outfitsizing and fithow to style the piece for work
Age
20%18-24
40%25-34
30%35-44
10%45+
Gender
85%women
15%men
Countries
Vietnam90%
LanguagesVietnamese 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
womens apparel
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel posts its own brand's collections.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Fashion lookbook content with no flagged titles or descriptions.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube3k40350
Instagram–––

Benchmark score: 47 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers17 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 16 days ago.

D.CHIC – Delicate & Chic. Sự sang trọng và tinh tế là hai yếu tố quyết đinh hàng đầu trong việc hình thành vẻ đẹp tự tin và thần thái quyến rũ của người phụ nữ. Từng chi tiết trên những mẫu thiết kế do D.CHIC tạo ra đều làm nổi bật những nét đẹp tiềm ẩn, từng đường cong trên cơ thể người phụ nữ để họ luôn cảm nhận nguồn năng lượng phát ra từ trong chính bản thân họ; là sự kết hợp hoàn hảo của tính thời trang và tính ứng dụng giúp khách hàng có thể sử dụng trang phục của D.CHIC trong nhiều trường hợp mà vẫn đảm bảo một vẻ ngoài sang trọng, đậm chất cá tính. D.CHIC - The freedom to be yourself!
D. CHIC's own profile description on YouTube

Are you D. CHIC? Claim or remove this profile.

About D. CHIC

D.CHIC is a Vietnamese fashion channel run by the premium label D.CHIC, which according to its website was founded in 2015 and sells ready-to-wear, signature and ao dai collections. The channel posts vertical outfit clips roughly every day, usually under 30 seconds, showing workwear and styled looks with Vietnamese and English captions. Viewer numbers are small, with a median of 403 views per video, so the audience is best estimated as a niche group of women in Vietnam interested in workwear and ao dai.

The channel's brand work is its own, and no outside sponsors were detected in recent uploads. Per the Starbooked rate rule, a sponsored integration for this Shorts-heavy channel would run about $150 to $250 per video, which works out to a CPM of roughly $4 to $8 per 1,000 median views, well below the $10 to $30 typical for paid ads. Brands selling womens apparel or accessories looking for low-cost placements should consider it.

Written from D. CHIC's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. D. CHIC can edit or remove this page at any time.

Questions about D.

How much does D.CHIC charge for a sponsored video?

Based on the Starbooked rate rule for a Shorts-heavy channel with a median of 403 views, a sponsored video would typically cost about $150 to $250. That is a CPM of roughly $4 to $8 per 1,000 median views, versus $10 to $30 for typical paid ads.

What does D.CHIC post about on YouTube?

D.CHIC posts short vertical outfit clips of its own womens fashion collections, including workwear looks, ao dai pieces and seasonal film content. Most videos are under 30 seconds and feature styled looks with Vietnamese captions.

How do I contact D.CHIC for a brand deal?

Contact details for D.CHIC unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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