Starbooked

Danko Jones (@dankotv) is a Toronto-based Canadian hard rock musician with about 30,100 subscribers and a median of roughly 1,800 views per video. He posts music videos, tour updates and short clips, averaging about 13 uploads a year. Sponsored integrations are estimated at $150 to $250 for short clips and $150 to $250 for long-form videos, and the channel's most distinctive detail is its recurring web series 'Danko & A Bag of Chips'.

Why brands book Danko

Hard rock fans with a steady, engaged following for snack and lifestyle brands

  • Median of 1,830 views per video across the last 30 uploads
  • Recent single 'Diamond In The Rough' reached 423,663 views, showing strong peaks
  • Snack brand Willie Gee already sponsored a recurring web series episode
Best forsnack and beverage brandsmusic and entertainment brand awareness
Watch forMedian views are low and most content is short, so reach depends on music release spikes.

Brand fit report

Content

Topics, IAB taxonomy
Music85%
Pop Culture15%
Formats
official music videos, short tour announcements, web series episodes, lyric videos
Tone
loud, playful
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds for Shorts, 2 to 4 minutes for music videos

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment85/100
Positive share of 50 comments
Engagement0.9%
Likes and comments per view on recent videos
Audience asks abouttour dates and ticketsnew album release detailsmusic video behind the scenes
Age
15%18-24
30%25-34
30%35-44
25%45+
Gender
30%women
70%men
Countries
🇨🇦 Canada25%
🇺🇸 United States25%
🇸🇪 Sweden10%
🇩🇪 Germany10%
Other30%
LanguagesEnglish 100%

Commercial

2%of the last 50 videos were sponsored
Ad readseparate sponsor segment
Brands seen
Willie Gee
Categories promoted
snack foods
Affiliate links
No

Episode 28 of 'Danko & A Bag of Chips' is described as brought to you by Willie Gee, who sent three bags of Zapps Potato Chips.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencelow
Politicslow

Hard rock lyrics and themes in titles such as 'You love it loud, But I love it louder!' suggest a rock-oriented tone that may include profanity, though no explicit content is cited in the recent titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube30k1.8k0

Benchmark score: 14 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers8 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform6 / 20

Recent videos

Last three uploads, latest 237 days ago.

The YouTube home of Danko Jones
Danko Jones's own profile description on YouTube

Are you Danko Jones? Claim or remove this profile.

About Danko Jones

Danko Jones is a Toronto-based Canadian hard rock musician whose YouTube channel, @dankotv, has about 30,100 subscribers and 20 million total views. The channel posts official music videos, lyric videos, tour announcements and short clips, averaging roughly 13 uploads a year. Much of the viewing is driven by new single releases, while the recurring web series 'Danko & A Bag of Chips' draws steadier, smaller audiences.

According to the channel's own content, the audience is most likely made up of rock fans in Canada, the United States and Europe, though this is an estimate. Sponsorships are rare, with one snack brand, Willie Gee, appearing in an episode of the web series. Brands may find the channel useful for hard rock audiences, which is a niche compared with broader lifestyle creators.

Rates for sponsored integrations are estimated at $150 to $250 per video, based on median views and a CPM of $20 to $35 per 1,000 views, compared with typical paid ad CPMs of $10 to $30. Brands in music, snacks and beverages who want to reach hard rock audiences should consider booking.

Written from Danko Jones's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Danko Jones can edit or remove this page at any time.

Questions about Danko

How much does Danko Jones charge for a sponsored video?

Based on the channel's median of about 1,830 views, a sponsored integration is estimated at $150 to $250 per video. This is a CPM of $20 to $35 per 1,000 views, which is higher than typical paid ad CPMs of $10 to $30.

What does Danko Jones post about on YouTube?

Danko Jones posts official music videos, lyric videos, tour announcements and short clips. He also runs a recurring web series called 'Danko & A Bag of Chips', where he reviews snacks.

How do I contact Danko Jones for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked.

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