Starbooked

Diesel Performance Podcast

Hosted by Anthony Bruneni, Chris Ehmke

Diesel Performance Podcast is a weekly show from Anthony Bruneni and Chris Ehmke on Duramax, Powerstroke and Cummins trucks, covering tuning, turbos and builds. It has 682 episodes since 2015, each about 35 minutes. Estimated downloads are 4,000 to 12,000 per episode, implying roughly $70 to $300 per host-read mid-roll. It is published by Calibrated Power, the company behind DuramaxTuner.com.

Why brands sponsor Diesel Performance Podcast

Eleven years of weekly diesel truck talk for a buyer-ready audience

  • 682 episodes since 2015, weekly cadence, with a 4.8 star Apple average from 475 ratings.
  • Episodes regularly feature tuners and parts makers, so product talk is already part of the format.
  • Short episodes of about 35 minutes keep mid-roll placement close to the content listeners came for.
Best foraftermarket truck partsautomotive fluids and toolstuning and performance services
Watch forThe show is owned by a tuning company, so competing tuning or turbo brands may face a conflict. The explicit flag is set.

Brand fit report

Content

Topics, IAB taxonomy
Automotive85%
Motorsports10%
Hobbies & Interests5%
Formats
co-hosted banter, interview, event recap
Tone
enthusiastic, technical
Language
English
Production
Clean, edited audio
Typical length
25 to 50 minutes

Audience

Commercial intent75/100
Comments asking for links, prices or where to buy
Sentiment90/100
Estimated from titles, descriptions and engagement
Est. downloads per episode4k–12k
Estimated, confidence 45%: 475 Apple ratings suggest 5,000 to 25,000, adjusted down for an 11-year-old Libsyn show in a narrow niche with weekly cadence and no named outside sponsors.
Audience asks aboutDo I need 1,000 horsepower in a diesel truckCompound turbos or a single turboWhich reliability upgrades suit an LML or towing truck
Age
10%18-24
30%25-34
35%35-44
25%45+
Gender
8%women
92%men
Countries
🇺🇸 United States85%
🇨🇦 Canada8%
Other7%
LanguagesEnglish 97%Other 3%

Commercial

40%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
Calibrated Power
Categories promoted
diesel tuning, aftermarket truck parts
Affiliate links
No

The feed owner is 'Calibrated Power, home of DuramaxTuner.com', and titles such as 'Revisiting and Perfecting LB7 Tuning | Nick Priegnitz' and 'Double-Barrel Rail, New Products, and Development | Justin Norris S&S Diesel' feature industry brands, though no paid ad is confirmed.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencelow
Politicslow

The feed carries the explicit flag; titles such as 'Drag Racing Mayhem - Sick Michigan Miles Recap' suggest racing talk with some loose language.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 90 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks8 / 20

Recent episodes

Last six episodes from the show's feed, latest 7 days ago, a new one about every 7 days.

The Diesel Performance Podcast is a conversation, debate, and everything else about the three main domestic diesel engines: Duramax, Powerstroke, and Cummins. Hosts Paul Wilson and Chris Ehmke cover topics every diesel owner wants to know. If you love diesel engines and light duty pickup trucks - you've found the perfect podcast.
Diesel Performance Podcast's own show description from the podcast feed

Do you make Diesel Performance Podcast? Claim or remove this page.

About Diesel Performance Podcast

Diesel Performance Podcast covers the three main domestic diesel engines: Duramax, Powerstroke and Cummins. The feed describes it as conversation, debate and everything else about light-duty diesel pickups. The website names Anthony Bruneni and Chris Ehmke as hosts, and the feed lists Calibrated Power, home of DuramaxTuner.com, as owner. Episodes cover tuning, turbo choices, reliability upgrades, event recaps and guest interviews with builders and parts makers.

The feed shows 682 episodes since November 2015, released weekly at a median of about 36 minutes. Apple Podcasts lists 475 ratings averaging 4.8 stars. Starbooked estimates 4,000 to 12,000 downloads per episode, an estimate rather than a published figure, from an audience likely made up of diesel truck owners and enthusiasts. Recent titles feature several industry brands, but no confirmed sponsor appears in the feed.

A host-read mid-roll is priced at about $70 to $300 per episode on Starbooked's rate model. It suits makers of truck parts, fluids, tools and performance services that want diesel owners.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Diesel Performance Podcast can edit or remove this page at any time.

Questions about Diesel Performance Podcast

How much does Diesel Performance Podcast charge for a podcast sponsorship?

Starbooked estimates a host-read mid-roll at about $70 to $300 per episode, based on an estimated 4,000 to 12,000 downloads. The show does not publish rates, so the final price is agreed with the hosts.

What is Diesel Performance Podcast about?

It is a weekly show on Duramax, Powerstroke and Cummins diesel trucks. Hosts discuss tuning, turbos, reliability, builds and events, often with guests from the aftermarket industry.

How do I contact Diesel Performance Podcast about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked directly through Starbooked, which keeps the request, pricing and approval in one place.

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