Louise Woodhams, known as @discoverev, is a UK-based electric vehicle reviewer behind the Discover EV channel. She publishes reviews, first drives and show reports on electric cars for motorists, with about 2,050 subscribers and a median of roughly 4,000 views per video. She uploads about one video a week, and sponsored integrations are quoted at $20 to $35 per 1,000 median views.
UK electric car reviews with a loyal, car-buying audience
- Median of about 3,964 views per video across 127 uploads since 2019.
- Recent reviews reach 10,000 to 17,000 views, such as the Cupra Raval driven review at 17,023.
- Estimated rate of $20 to $35 CPM, versus $10 to $30 for typical paid ads.
Brand fit report
Content
- Formats
- full vehicle reviews, first drives, event coverage, podcast episodes
- Tone
- informative, candid
- Language
- English
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- 8 to 13 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- electric vehicles
- Affiliate links
- No
The channel description invites sponsorships and affiliate programs, but no sponsorship disclosures were found in the recent videos, such as 'Geely EX2 review: Is this the £20,990 EV that changes everything?'.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles cover vehicle reviews and events with no flagged content, such as 'MGS6 EV review 2026: Is this the best family electric SUV for the money?'.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 2k | 4k | 12 |
Benchmark score: 62 / 100
Public rule, same for everyone. How it works.
Recent videos
▶2026 Polestar 3 review: Finally the electric SUV it should h · 621 views
▶Xpeng L03 First Drive: · 16k views
▶Geely Starray EM-i Review: Hybrid vs Plug-in Hybrid vs Elect · 9k viewsLast three uploads, latest today.
Welcome to my channel. My name is Louise Woodhams, and I've been writing about cars since I was 15 years old - that's a very long time ago! I set up Discover EV in 2019 (when I swapped in my V8 BMW E92 M3 for an electric Tesla Model 3 Performance and never looked back) with the aim to help motorists understand the pros, cost savings, and capabilities of every electric vehicle on the market. Please subscribe to my channel for informative, entertaining and unique EV content with new videos every week... Well almost every week! And don't forget to check out and subscribe to my sister channel host
About Discover EV
Discover EV is a UK electric vehicle review channel run by Louise Woodhams, who has been writing about cars since she was 15. According to her website and channel description, she founded the channel in 2019 after switching from a BMW E92 M3 to a Tesla Model 3 Performance. The channel posts full reviews, first drives and event coverage of electric cars, and it has a sister podcast channel.
The channel has about 2,050 subscribers and roughly 493,000 lifetime views across 127 videos. Recent uploads have a median of about 3,964 views, and the audience is estimated to be mostly UK motorists in the 35 to 54 age range, though this is an estimate. Reviews typically run around 10 minutes.
The channel is a fit for brands selling EV accessories, charging, insurance or automotive services in the UK. Sponsored integrations are quoted at $20 to $35 per 1,000 median views, which is a comparable CPM to paid advertising at $10 to $30 per 1,000 views.
Written from Discover EV's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Discover EV can edit or remove this page at any time.
Questions about Discover
How much does Discover EV charge for a sponsored video?
Based on a median of about 3,964 views, a sponsored integration on Discover EV falls in a range of roughly $80 to $140 per video under the Starbooked rate rule. Rates are quoted per video, and the final figure depends on the format and the views each upload receives.
What does Discover EV post about on YouTube?
Discover EV posts reviews of electric cars, first drives, event coverage and buying advice aimed at UK motorists. The channel also publishes a podcast about EVs on a sister channel, and most uploads are around 10 minutes long.
How do I contact Discover EV for a brand deal?
The channel description lists a business email for sponsorships and collaborations. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.
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